This company is no longer in business. Investors can get details about any potential exits or failures here.

AdWallet

AdWallet

Early Stage

Enables advertisers to reward consumers directly for their attention & data.

Enables advertisers to reward consumers directly for their attention & data.

Overview

Raised to Date: Raised: $88,314

Total Commitments ($USD)

Platform

StartEngine

Start Date

09/01/2021

Close Date

12/30/2021

Min. Goal
$10,000
Max. Goal
$385,000
Min. Investment

$300

Security Type

Equity - Common

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$0.75

Pre-Money Valuation

$19,172,438

Rolling Commitments ($USD)

Status
Funded
Reporting Date

01/01/2022

Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise

$742

# of Investors

55

Momentum
Funded
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Year Founded

2017

Industry

Marketing & Advertising

Tech Sector

AdTech

Distribution Model

B2B/B2C

Margin

Low

Capital Intensity

High

Location

Albuquerque, New Mexico

Business Type

Growth

AdWallet, with a valuation of $19.2 million, is raising funds on StartEngine. The company has developed a platform that enables advertisers to reward consumers for their attention. The platform helps transform advertisements from unwanted interruptions into welcomed invitations. AdWallet reported a 130% year-over-year revenue growth from 2019 to 2020 and has over 180,000 members in all 50 states. Adam Greenhood founded AdWallet in June 2020. The current crowdfunding campaign has a minimum target of $9,999.75 and a maximum target of $384,999.75. The campaign proceeds will be used to grow the memberships and reach profitability by early 2022.

Summary Profit and Loss Statement

Most Recent Year Prior Year

Revenue

$432,911

$187,901

COGS

$574,995

$211,199

Tax

$0

$0

 

 

Net Income

$-2,531,221

$-1,696,278

Summary Balance Sheet

Most Recent Year Prior Year

Cash

$494,690

$812,605

Accounts Receivable

$62,644

$17,991

Total Assets

$625,004

$922,463

Short-Term Debt

$0

$73,735

Long-Term Debt

$0

$0

Total Liabilities

$0

$73,735

Financials as of: 09/01/2021
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Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
AdWallet 12/29/2021 StartEngine $19,172,438 $88,314 Equity - Common Funded RegCF
AdWallet 07/02/2021 Republic $15,000,000 $148,965 SAFE Funded RegCF
AdWallet 03/27/2021 Republic $13,100,000 $56,600 SAFE Funded Test the Waters
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Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Valuation History

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Employee History

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AdWallet on StartEngine 2021
Platform: StartEngine
Security Type: Equity - Common
Valuation: $19,172,438
Price per Share: $0.75

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