Areto Labs
Early Stage
Track, moderate and counteract comments in your social media communities
Overview
Raised: $53,520
Total Commitments ($USD)
Platform
Wefunder
Start Date
05/31/2023
Close Date
06/14/2023
Min. Goal
$50,000
Max. Goal
$124,000
Min. Investment
$100
Security Type
SAFE
Series
Seed
SEC Filing Type
RegCF
Valuation Cap
$5,000,000
Discount
15%
Rolling Commitments ($USD)
Status
Funded
Reporting Date
06/30/2023
Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise
$3,823
# of Investors
30
Momentum
Funded
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Year Founded
2020
Industry
Media, Entertainment & Publishing
Tech Sector
MediaTech
Distribution Model
B2B
Margin
Medium
Capital Intensity
Low
Areto Labs, with a valuation of $5 million, is raising funds on Wefunder. The company aims to make social media communities more positive and inclusive through mediation. The platform tracks, moderates, and counteracts hate comments online so that companies can grow and diversify their market, along with showcasing their values. Areto Labs is currently actively working with seven prominent companies in the sports industry and has reported a 40% month-over-month user growth. Lana Cuthbertson, Kasey Machin, and Jacqueline Comer founded Areto Labs in April 2020. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $124,000. The campaign proceeds will be used for salaries, hiring, technology and cloud costs, and sales and marketing.
Summary Profit and Loss Statement
| FY 2022 | FY 2021 | |
|---|---|---|
|
Revenue |
$237,258 |
$277,751 |
|
COGS |
$107,271 |
$35,970 |
|
Tax |
$0 |
$0 |
| ||
| ||
|
Net Income |
$-551,979 |
$15,824 |
Summary Balance Sheet
| FY 2022 | FY 2021 | |
|---|---|---|
|
Cash |
$325,819 |
$51,345 |
|
Accounts Receivable |
$52,444 |
$75,676 |
|
Total Assets |
$378,263 |
$127,021 |
|
Short-Term Debt |
$939,670 |
$132,423 |
|
Long-Term Debt |
$0 |
$0 |
|
Total Liabilities |
$939,670 |
$132,423 |
Financials as of: 05/31/2023
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