About this raise: Bloomi, with a $6 million valuation cap, is raising crowdfunding on Republic. It is an exclusive intimate-care marketplace for all things intimate. The platform carries over 25 vetted brands of clean, intimate care products and is also creating its own line of products. The users can also access expert content from a team of sexologists. Rebecca Alvarez and Julie Leclercq-Argueta founded Bloomi in June 2018. The current crowdfunding round has a minimum target of $25,000 and a maximum target of $1,070,000. The proceeds will be used to hire the core team, expand the marketplace, and launch new products. Bloomi has two revenue streams, including products and content. It makes a 55-75% margin on sales and expects to reach $2.3 million in sales by 2021.
Investment Overview
Invested : $174,484
Deal Terms
Total Commitments ($USD)
- Platform
- Republic
- Start Date
- 08/27/2020
- Close Date
- 01/15/2021
$25,000
$1,070,000
$100
SAFE
Seed
RegCF
$6,000,000
15%
Company & Team
Company
- Year Founded
- 2018
- Industry
- Fitness & Wellness
- Tech Sector
- Distribution Model
- B2C
- Margin
- High
- Capital Intensity
- Low
Financials
- Revenue +72% YoY
- $62,755
- Monthly Burn
- $11,815
-
Runway
- 2.8 months
- Gross Margin
- 60%
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Funding history
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Revenue History
Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.
Valuation History
Price per Share History
Note: Share prices shown in earlier rounds may not be indicative of any stock splits.
Employee History
Founder Profile
Rebecca Alvarez-Story Talks Ingredient Transparency with Intimacy Products
The intimate care and sexual wellness marketplace can be intimidating, especially due to a lack of transparency behind ingredients in common products. Rebecca Alvarez-Story and her team at Bloomi set out to change that, and create a more welcoming, educational, sexual wellness environment. Bloomi, now raising funds on the Republic portal, is a comprehensive, one-stop-shop for all things sexual health. From period products to pregnancy-safe items, Bloomi makes shopping for womxn products easier than ever.We sat down with Rebecca, a UC Berkeley-educated Sexologist and entrepreneur, to talk about what inspired her on this journey of creating a more inclusive and empowering marketplace, what brought her to equity crowdfunding, and more-
Note: This interview was conducted over email. It has been lightly edited for clarity and length.