About this raise
BuildClub, with a valuation of $45.57 million, is raising funds on StartEngine. The company provides retail pricing comparisons directly in the browser while shopping on other websites. BuildClub’s platform uses AI and machine learning to find the best prices for over 1.5 million items located in more than 4,000 retail stores. The company has over 77,000 registered customers and generated more than $5 million in sales. Stephen Forte founded BuildClub in August 2016. The current crowdfunding campaign has a minimum target of $9,996 and a maximum target of $4.1 million. The campaign proceeds will be used for research and development, company employment, operations, and working capital.
Investment Overview
Committed $35,066 :
Deal Terms
Company & Team
Company
- Year Founded
- 2016
- Industry
- Consumer Products, Goods & Services
- Tech Sector
- Distribution Model
- B2B/B2C
- Margin
- Low
- Capital Intensity
- Low
Financials
- Revenue -53.8% YoY
- $1,365,031
- Monthly Burn
- $169,889
-
Runway
- 1.9 months
- Gross Margin
- 13%
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Synopsis
BuildClub has made a decisive shift from its initial identity as an on-demand construction materials delivery service to a technology-driven pricing and procurement platform. Where it once pitched itself as a “same-day delivery” solution – even being described as aiming to be the “Amazon Prime for building materials” in its early days – the company has pivoted “hard” toward providing a price‐comparison tool for construction supplies. Its new website tagline invites users to “Shop Home Depot and Lowe’s smarter with an AI copilot,” underscoring the core of its updated value proposition: using artificial intelligence to help contractors and DIY customers find the best prices and streamline purchasing. Instead of managing a fleet for rapid job‐site deliveries, BuildClub now focuses on AI‐powered software that scans prices and inventories across thousands of stores. Management has stated that they “shifted from our original on-demand product delivery service to a model that we believe is more scalable, profitable, and most importantly, useful to our 77,000 registered customers.” The platform is often likened to a “Google Flights for construction materials,” automatically comparing retail prices on millions of products. In practice, BuildClub’s browser extension tracks over 1.5 million items across more than 4,000 retail locations to find the lowest prices in real time. For example, a contractor shopping on HomeDepot.com could get an alert if Lowe’s offers a better price for the same item nearby. This real-time price intelligence addresses the industry’s traditionally opaque pricing, enabling users to quickly spot savings.
Price
BuildClub’s current implied valuation and share price set in the StartEngine offering provide important context for investors evaluating the deal. At a $45.57 million pre-money valuation with shares at $4.00 each, the market is being asked to value BuildClub as a high-growth tech-enabled company rather than a low-margin delivery service. This valuation should be examined in light of the company’s new positioning, its past performance, and how it stacks up to comparable firms. To date, BuildClub reports it has generated over $5 million in total sales since launch – much of that was driven by the earlier delivery model. A $45.5 million pre-money valuation therefore equates to roughly 9x the company’s cumulative revenues so far, or an even higher multiple of its current annual revenue. While this multiple is steep if one were valuing BuildClub purely as a traditional building supply distributor, as a pivoting tech platform with a marketplace model such a multiple could be justified by growth potential and high gross margins on future software-driven revenue. The StartEngine price of $4.00 per share is the price at which investors are betting that the company’s future earnings power – driven by its AI platform and marketplace model – will catch up to and exceed this implied market cap.
Market
The opportunity BuildClub is targeting is enormous. The construction materials market is a multi-billion, even trillion-dollar industry globally, with the U.S. representing a huge slice of that. Recent industry reports peg the global construction materials market at around $1.3 trillion in 2023, with projections to reach approximately $1.8 trillion by 2032. In the U.S., spending on building materials is dominated by giants like Home Depot and Lowe’s, which together generate well over $200 billion in annual sales. Even the professional contractor segment at Home Depot accounts for about $77 billion in sales recently, highlighting how much contractors spend yearly at big-box stores. BuildClub doesn’t need to capture a large percentage of this market to grow substantially – even a tiny share of this multi-billion dollar spend translates to significant revenue. The construction supply sector has historically been slow to digitize, but that trend is shifting as contractors and DIY consumers increasingly expect online conveniences. Price volatility in materials has made contractors more price-conscious, and BuildClub’s solution directly addresses this need by exposing opaque pricing and providing real-time, data-driven insights into material costs. In many markets, independent aggregators that compare prices have successfully penetrated traditional industries, and BuildClub aims to be that disruptor in construction materials, providing a tool for contractors to easily compare prices across vendors.
Team
Stephen Forte (Founder & CEO): Stephen Forte is the driving force behind BuildClub’s vision. As the “visionary leader at the helm”, he brings a robust background in technology and business leadership. Forte has filed 28 patents (15 awarded) in mobile app and software development, highlighting his innovative mindset – a valuable asset for a company betting on AI and software. He also has a history of founding and successfully exiting multiple tech startups, indicating entrepreneurial know-how and the ability to navigate companies through growth phases. Importantly, Forte has experience as a CEO in both private and public companies, and has managed operations in 63 countries with P&Ls up to $1 billion. This kind of high-level management experience is somewhat rare in early-stage startups and bodes well for BuildClub as it tackles the large-scale opportunity. It suggests he’s comfortable making bold strategic shifts (like this pivot) and has the skill to manage a business both at the granular startup level and the big-picture financial level. Forte’s leadership during the pivot appears decisive – he recognized the delivery model’s limitations and did not hesitate to change course to a more tech-driven strategy. Under his management, the company rapidly developed the PriceFinder technology and rolled it out, which shows effective execution of the new plan.
Differentiation
Central to what makes BuildClub unique is its fusion of AI-powered technology with a digital marketplace functionality. BuildClub’s use of artificial intelligence is a core differentiator; the “AI copilot” assists with finding prices and even reading blueprints to automatically generate a complete bill-of-materials with optimized shopping plans. This not only saves contractors days of manual work but also transforms procurement into a streamlined, cost-saving process. BuildClub’s extensive price database, built over years of scanning millions of items daily, is hard to replicate and creates a network effect: the more data the platform accumulates, the better its recommendations. Additionally, BuildClub is positioning itself as a neutral marketplace by integrating with wholesaler systems and offering a tool for retailers to adjust their pricing strategies. Its capital-light model, which now leverages third-party logistics for any remaining delivery needs rather than owning its own fleet, allows it to scale quickly and more profitably than traditional delivery services. This combination of technology, data depth, and a diversified platform approach establishes a strong competitive edge in an industry that has seen few innovations in decades.
Performance
Understanding BuildClub’s financial track record and how its revenue model is changing post-pivot is crucial for evaluating the investment. BuildClub saw strong revenue growth through 2021-2022 under its original model, followed by a contraction in 2023 as it began pivoting. The company noted that it “tripled its annual revenue, surpassing $3 million” in less than two years, with revenue for 2021 roughly in the low seven figures growing +158% to about $2.95 million in 2022. This surge was driven by expansion into multiple cities and heavy promotion of its on-demand delivery service. However, 2023 revenue declined significantly as BuildClub started moving away from pure delivery; the most recent fiscal year revenue was about $1.37 million, down from $2.95 million in 2022. This drop reflects the company’s strategic pivot mid-stream, where BuildClub dialed back its expansion and delivery operations to invest in the new PriceFinder service. Under the old model, revenue primarily came from markups or fees on material orders and delivery charges with gross margins of only about 14%. Post-pivot, BuildClub’s revenue model is evolving toward higher-margin, software-based streams including freemium subscriptions, advertising, affiliate/referral fees, transactional fees, and potentially enterprise data services. While actual reported revenue in 2023 is still mostly from legacy operations, management expects that the new streams will, over time, yield much higher gross margins and recurring revenue.
Risk
Investing in BuildClub carries notable risks tied to its significant strategic pivot and unproven revenue streams. The company experienced a sharp revenue decline—from nearly $3 million in 2022 to about $1.37 million in 2023—as it shifted away from its established on-demand delivery model to focus on AI-driven price comparison and procurement. This transition raises concerns regarding the adoption of its new digital offerings, especially in an industry where contractors are traditionally slow to embrace tech solutions and may be reluctant to pay for premium features. Moreover, the reliance on a third-party data infrastructure and partnerships with major retailers exposes BuildClub to external risks, as any changes in data access policies or technological hurdles in maintaining a robust, real-time pricing database could erode user trust and hinder the platform's effectiveness.
Additionally, competitive pressures pose a significant risk from established players like Home Depot and Lowe’s, which have the resources to counter BuildClub’s pricing transparency tools through enhanced loyalty programs or improved price-matching strategies. The high pre-money valuation of approximately $45 million also sets a high bar for rapid growth and profitability, increasing the pressure on the company to demonstrate substantial market penetration and conversion of its existing user base into revenue-generating customers. As the company continues to rely on external funding to bridge the transition period until its new revenue streams can scale, investors must weigh these operational, market, and monetization risks against the potential long-term upside of a successful pivot in an enormous, yet competitive, construction materials market.
Bullish Outlook
BuildClub has executed a bold and strategic pivot from a capital-intensive, delivery-focused model to a technology-driven pricing and procurement platform, which is a masterstroke in an industry ripe for digital disruption. By leveraging AI to scan millions of items across thousands of stores, BuildClub is delivering unprecedented price transparency for contractors and DIY customers—a game-changing shift that transforms traditional construction material purchasing into an efficient, data-driven process. This innovative use of technology, combined with the company’s extensive price database and established user base, not only highlights BuildClub’s adaptability but also solidifies its first-mover advantage in creating a “Google Flights” for building supplies.
Looking ahead, BuildClub’s lean, scalable business model and diversified revenue strategy position it for robust future growth. The transition to a platform that generates high-margin revenue streams from subscriptions, advertising, affiliate fees, and data services significantly enhances profitability potential. Coupled with strong leadership, strategic partnerships, and a proven track record of raising investor confidence (as evidenced by its successful crowdfunding efforts and high-profile contracts), BuildClub is well-poised to capture a significant share of the multi-billion-dollar construction materials market. This forward-thinking approach, which marries cutting-edge technology with market insights, lays a solid foundation for BuildClub to emerge as a dominant player in the construction tech space.
Bearish Outlook
BuildClub’s pivot comes with significant growing pains. The sharp revenue contraction—dropping from nearly $3M in 2022 to around $1.37M in 2023—highlights a period of uncertainty as the company shifts away from its established delivery model. This dramatic decline raises concerns over the unproven nature of its new revenue streams, including premium subscriptions and advertising, which have yet to demonstrate traction in a traditionally tech-skeptical construction market. The challenge of convincing cost-conscious contractors to adopt a digital tool and potentially pay for features that were once free casts a shadow over the company’s optimistic projections.
Additionally, the heavy reliance on real-time data and AI-driven solutions introduces substantial operational risks. Maintaining an accurate and comprehensive price database is technically demanding, and any lapses could quickly erode user trust. Furthermore, BuildClub faces competitive threats from established giants like Home Depot and Lowe’s, who can counter with enhanced loyalty programs and price-match policies, potentially diminishing the platform’s appeal. With a pre-money valuation of $45M, the expectations for rapid growth and profitability are high; however, the ongoing dependency on additional funding and the inherent risks of scaling a new digital model make the short-term outlook quite precarious.
Executive Summary
BuildClub is a technology-driven marketplace that revolutionizes the construction materials industry by using artificial intelligence to deliver real-time pricing insights and streamline procurement. Originally established as an on-demand delivery service—positioned as an “Amazon Prime for building materials”—the company built a solid foundation with 77,000+ registered users and significant market traction. Recognizing the limitations of a logistics-centric model, BuildClub executed a bold pivot toward a scalable, software-based platform that offers AI-powered price comparisons, blueprint-driven instant quoting, and streamlined purchasing processes across major retailers like Home Depot and Lowe’s.
The current investment opportunity is centered around BuildClub’s new trajectory as it aims to capture a substantial share of a multi-billion-dollar market with high-margin, recurring revenue streams from subscriptions, advertising, affiliate fees, and data services. With a StartEngine offering priced at $4 per share and a pre-money valuation of approximately $45 million, investors have the chance to back a company that has demonstrated the agility to pivot from a declining legacy revenue model to a forward-thinking, digitally enabled solution in a traditionally low-tech sector. While the transition carries inherent risks—such as market adoption challenges and operational execution—the potential long-term upside positions BuildClub as a compelling play in the evolving construction technology landscape.
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Company Funding & Growth
Funding history
- Total Prior Capital Raised
- $4,341,745
- Grants
- $350,000
- VC Backed?
- Yes
Growth Charts
Revenue History
Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.
Valuation History
Price per Share History
Note: Share prices shown in earlier rounds may not be indicative of any stock splits.