CARROT

Early Stage

The App that rewards you financially for walking.

Analytics

Raised to Date: Raised: $21,712

Aggregate Commitments $

Platform

Netcapital

Start Date

10/30/2018

Close Date

11/23/2018

Min. Goal

$10,000

Max. Goal

$66,150

Min. Investment

$103

Security Type

Equity - Common

Funding Type

RegCF

Pre-Money Valuation

$4,967,155

Rolling Commitments $

Status
Funded
Reporting Date

11/30/2018

Days Remaining
Funded
% of Min. Goal

217%

% of Max. Goal

33%

Likelihood of Max
Funded
Avg. Daily Raise

$905

Momentum
Funded
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Location

Royal Oak, Michigan

Industry

Fitness & Wellness

Tech Sector

CARROT is a mobile app that offers a gamified approach to fitness tracking. The app tracks participants’ daily activity, creates customized goals and individual challenges, and provides financial incentives as rewards to help motivate people. More than 400 CEOs and HR professionals named CARROT the “Most Innovative Solution” to engage millennials in health care at the 2016 Crain’s Detroit Business Health Care Leadership Summit, and CARROT’s founder and CEO, Michael Antaran, was named as one of the “50 Names to Know in Information Technology” by Crain’s Detroit Business. So far, Michigan’s Henry Ford Health System has signed a multi-year contract, and Oakland University, the United Auto Workers (UAW) International, DTE Energy, Macomb County Government, The State Bank, and several others are now using CARROT for their employees as well.
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Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
CARROT 11/23/2018 Netcapital $4,967,155 $21,712 Equity - Common Funded RegCF
CARROT 04/02/2018 Netcapital $6,300,000 $41,802 Equity - Common Funded RegCF
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CARROT on Netcapital
$
Platform: Netcapital
Security Type: Equity - Common
Valuation: $4,967,155
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