CARROT
Early Stage
The App that rewards you financially for walking.
Analytics
Raised: $21,712
Aggregate Commitments $
Platform
Netcapital
Start Date
10/30/2018
Close Date
11/23/2018
Min. Goal
$10,000
Max. Goal
$66,150
Min. Investment
$103
Security Type
Equity - Common
Funding Type
RegCF
Pre-Money Valuation
$4,967,155
Rolling Commitments $
Status
Funded
Reporting Date
11/30/2018
Days Remaining
Funded
% of Min. Goal
217%
% of Max. Goal
33%
Likelihood of Max
Funded
Avg. Daily Raise
$905
Momentum
Funded
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Location
Royal Oak, Michigan
Industry
Fitness & Wellness
Tech Sector
CARROT is a mobile app that offers a gamified approach to fitness tracking. The app tracks participants’ daily activity, creates customized goals and individual challenges, and provides financial incentives as rewards to help motivate people. More than 400 CEOs and HR professionals named CARROT the “Most Innovative Solution” to engage millennials in health care at the 2016 Crain’s Detroit Business Health Care Leadership Summit, and CARROT’s founder and CEO, Michael Antaran, was named as one of the “50 Names to Know in Information Technology” by Crain’s Detroit Business. So far, Michigan’s Henry Ford Health System has signed a multi-year contract, and Oakland University, the United Auto Workers (UAW) International, DTE Energy, Macomb County Government, The State Bank, and several others are now using CARROT for their employees as well.
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