Cerus Fitness

Cerus Fitness

Closed: Dec. 2024

About this raise: Cerus Fitness, with a valuation of $5 million, is raising funds on StartEngine. It is a technology-driven and community-centered wellness platform and gym offering fitness classes, personal training, nutrition guidance, and exclusive events. Cerus Fitness has a sponsorship with Pepsi and partnerships with Life Fitness, Spartan Race, and UCHealth. The business has over 1,000 annual clients and generated $615,000 in revenue in 2023. Chris Johnson founded Cerus Fitness in March 2020. The current crowdfunding campaign has a minimum target of $14,998.40 and a maximum target of $1.23 million. The campaign proceeds will be used for research and development, company employment, inventory, and working capital.

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Investment Overview

Invested this round: $113,791

Deal Terms

Total Commitments ($USD)

Platform
StartEngine
Start Date
09/03/2024
Close Date
12/02/2024
Min. Goal
$14,998
Max. Goal
$1,234,998
Min. Investment

$248

Security Type

Equity - Common

Series

Pre-Seed

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$3.44

Pre-Money Valuation

$5,002,365

Company & Team

Company

Year Founded
2020
Industry
Fitness & Wellness
Tech Sector
HealthTech
Distribution Model
B2B/B2C
Margin
High
Capital Intensity
High
Location
Frederick, Colorado
Business Type
Life Style
Company Website
Visit Website

Team

Employees
23
Prior Founder Exits?
No
Founder Name
Chris Johnson
Title
Chief Executive Officer

Financials

as of July 1, 2024
 Revenue +32% YoY
$591,382
 Monthly Burn
$10,000
 Runway
1.5 months
Gross Margin
84%

Summary Profit and Loss Statement

FY 2023 FY 2022

Revenue

$591,382

$448,525

COGS

$91,722

$81,536

Tax

$0

$0

 

 

Net Income

$-263,101

$-301,761

Summary Balance Sheet

FY 2023 FY 2022

Cash

$26,209

$67,271

Accounts Receivable

$45,420

$36,242

Total Assets

$396,206

$522,810

Short-Term Debt

$761,831

$542,299

Long-Term Debt

$425,593

$445,858

Total Liabilities

$1,187,424

$988,157

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Company Funding & Growth

Funding history

Total Prior Capital Raised
$414,000
VC Backed?
No
Close Date Platform Valuation Total Raised Security Type Status Reg Type
12/02/2024 StartEngine $5,002,365 $113,791 Equity - Common Funded RegCF
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Cerus Fitness on StartEngine 2024
Platform: StartEngine
Security Type: Equity - Common
Valuation: $5,002,365
Price per Share: $3.44

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