Chella

Chella specializes in eyebrow and eye makeup, as well as associated products. They’re a fast-growing brand in this market of “prestige” beauty products, and they’ve already been able to establish brand recognition and a reputation for high-quality items. So far, they have 3 million customers who have received a Chella Brow product, over 300 retail locations with Chella products in the U.S. and 12 other countries, an average rating of 9.2/10 on Amazon, and 100% YoY sales growth on Amazon. Now, they’re ready to take the next step to become the premier brand in this market and to expand and capitalize on the traction they’ve gained.