Chella

Early Stage

Chella Brow & Eye Collection of Products.

Analytics

Raised to Date: Raised: $50,830

Aggregate Commitments $

Platform

StartEngine

Start Date

08/08/2018

Close Date

03/08/2019

Min. Goal

$10,000

Max. Goal

$1,060,999

Min. Investment

$500

Security Type

Equity - Common

Funding Type

RegCF

Pre-Money Valuation

$16,000,000

Rolling Commitments $

Status
Funded
Reporting Date

03/31/2019

Days Remaining
Funded
% of Min. Goal

508%

% of Max. Goal

5%

Likelihood of Max
Funded
Avg. Daily Raise

$240

Momentum
Funded
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Location

Camarillo, California

Industry

Beauty & Personal Care

Tech Sector

Chella specializes in eyebrow and eye makeup, as well as associated products. They’re a fast-growing brand in this market of “prestige” beauty products, and they’ve already been able to establish brand recognition and a reputation for high-quality items. So far, they have 3 million customers who have received a Chella Brow product, over 300 retail locations with Chella products in the U.S. and 12 other countries, an average rating of 9.2/10 on Amazon, and 100% YoY sales growth on Amazon. Now, they’re ready to take the next step to become the premier brand in this market and to expand and capitalize on the traction they’ve gained.
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Chella on StartEngine
$
Platform: StartEngine
Security Type: Equity - Common
Valuation: $16,000,000

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