Ellison Eyewear

Early Stage

Solving your lost glasses problem while bringing back true craftsmanship.

Analytics

Raised to Date: Raised: $72,150

Aggregate Commitments $

Platform

Republic

Start Date

11/24/2017

Close Date

01/31/2018

Min. Goal

$25,000

Max. Goal

$400,000

Min. Investment

$50

Security Type

SAFE

Funding Type

RegCF

Valuation Cap

$8,000,000

Discount Rate

20%

Rolling Commitments $

Status
Funded
Reporting Date

01/31/2018

Days Remaining
Funded
% of Min. Goal

289%

% of Max. Goal

18%

Likelihood of Max
Funded
Avg. Daily Raise

$1,061

# of Investors

160

Momentum
Funded
Create a free account today to gain access to KingsCrowd analytics.
Location

Chicago, Illinois

Industry

Consumer Products, Goods & Services

Tech Sector

When your future is bright, you need shades. Luckily, there’s a company out there who has just what you’re looking for.

Ellison Eyewear provides designer-quality sunglasses and non-designer prices, and they’re changing the game when it comes to raising capital and building a company. They’re disrupting the eyewear industry (which is expected to hit $140 billion by 2020) by offering stylish sunglasses at affordable rates, while also providing lifetime ClubEllison membership insurance for lost, stolen, or broken sunglasses. Each pair of Ellison sunglasses has CR-39 Polarized lenses, is handcrafted in a family-owned workshop in Greece, and uses only the finest Italian materials. They also offer a BlueTech line that protects against 99% of harmful UVB and UVA light. As if that wasn’t enough, Ellison promotes social justice around the world, too. NBD.

This is their second Republic campaign, and they were fully funded within one hour. Considering their first campaign on Republic raised nearly four times their initial goal and resulted in a 50% increase of ClubEllison members, that shouldn’t really come as a surprise. Recently, 70% of their new collection sold out within 90 days of launching, they’ve had 260% YoY growth for three consecutive years, and they’ve opened 60 global brick-and-mortar stores. To top it off, they’re 2017 sales are expected to reach $475,000, they’ve become the exclusive eyewear brand for ALLMarcus Lemonis Fashion Group retail stores, and they’ve been seen on celebrities like Waka Flaka, The Fray, and Kendall Jenner.

Ellison also believes in an “eye for an eye,” and with every pair of sunglasses sold, they either provide glasses to children, build vision centers, or train eye care personnel for communities in need. To date, they’ve restored eyesight to over 3,500 people, built 40 homes in Nicaragua, and aided the Syrian refugee crisis in Greece.

Ellison is proving that premium craftsmanship products can thrive while giving back to communities. Their mission isn’t just to design high-quality sunglasses -- they want to provide high-quality lives for people, too. And they’re making that mission come true -- one pair of sleek shades at a time.

“Who Should Be Interested in This Offer:”
Are you someone who loves designer shades but hates the cost of losing them? Do you like supporting companies that support social justice around the world? If you said yes, then Ellison Eyewear might be worth eyeing. Their passion and dedication to giving back to communities, while providing designer-quality, affordable shades to clients (and also offering insurance for loss, damage, or theft), could be the stylish sunglass solution -- and investment -- you’ve been looking for.
Create a free account today to gain access to KingsCrowd analytics.

Upgrade to gain access

Pay Monthly
Annually (Save 17%)

Edge

$12.42 /month
billed annually
Free portfolio tracking and KingsCrowd's quantitative ratings on all raises.
Plan Includes:
Everything in Free, plus
Company specific KingsCrowd ratings (excluding risk)
Advanced company search ( with ratings)
Markets page filters and historical industry data
Get Edge Annual

Edge Pro

$41.58 /month
billed annually
Full site access including KingsCrowd's qualitative analyst reports.
Plan Includes:
Everything in Edge, plus
Full access to detailed Analyst Reports (e.g. Top Deal, Deal to Watch, Neutral, and Underweight)
Search and filter based on Analyst Reports
In-depth risk ratings for every raise
Get Edge Pro Annual
Already a member? Log in here.

Create your first portfolio

Create your very own investment portfolio on KingsCrowd.

Now you can track all of your startup investments in one place utilizing our state-of-the-art portfolio tracker tools. To begin, create your first portfolio below.

Add to portfolio
Ellison Eyewear on Republic
$
Platform: Republic
Security Type: SAFE
Valuation: $8,000,000

Follow company

Follow Ellison Eyewear on Republic
View on Republic (Closed)
Bullish / Bearish
You're Bullish on Ellison Eyewear on Republic

Thank you for your vote on Ellison Eyewear on Republic

Bullish / Bearish
You're Bearish on Ellison Eyewear on Republic

Thank you for your vote on Ellison Eyewear on Republic