FirstRoot
About this raise
FirstRoot, with a pre-money valuation of $4.2 million, is raising crowdfunding on NetCapital. The company has developed a software program to teach financial literacy to children. The SaaS company sells its program to schools where it gets integrated into the curriculum and helps kids decide how to invest real money. Verne Harnish and Alexander Osterwalder founded FirstRoot in January 2020. The proceeds of the current crowdfunding campaign, with a minimum raise of $10,000 and a maximum raise of $1,067,220, will be used for operational expenses, marketing and sales, curriculum development, product development, and compensation. FirstRoot guides students through the process of Participatory Budgeting and lets them learn by managing an actual budget.
Investment Overview
Invested : $625,985
Deal Terms
Total Commitments
- Platform
- Netcapital
- Start Date
- 05/24/2021
- Close Date
- 10/20/2021
$10,000
$1,067,220
$99
Equity - Common
Early Stage
RegCF
$0.42
$4,200,000
Company & Team
Company
- Year Founded
- 2020
- Industry
- Education, Training, & Coaching
- Tech Sector
- Distribution Model
- B2B
- Margin
- Medium
- Capital Intensity
- Low
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Company Funding & Growth
Funding history
| Close Date | Platform | Valuation | Total Raised | Security Type | Status | Reg Type |
|---|---|---|---|---|---|---|
| 10/20/2021 | Netcapital | $4,200,000 | $625,985 | Equity - Common | Funded | RegCF |