Hercules Mulligan

Hercules Mulligan

Early Stage

One of the most popular craft cocktail experiences at home

One of the most popular craft cocktail experiences at home

Overview

Raised to Date: Raised: $642,574

Total Commitments ($USD)

Platform

StartEngine

Start Date

04/04/2023

Close Date

08/20/2023

Min. Goal
$10,000
Max. Goal
$1,000,001
Min. Investment

$103

Security Type

Equity - Common

Series

Series A

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$3.12

Pre-Money Valuation

$17,507,877

Rolling Commitments ($USD)

Status
Funded
Reporting Date

08/30/2023

Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise

$4,690

# of Investors

620

Momentum
Funded
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Year Founded

2019

Industry

Alcohol, Tobacco, & Recreational Drugs

Tech Sector

Non-Tech

Distribution Model

B2B2C

Margin

Medium

Capital Intensity

High

Location

Wilmington, Delaware

Business Type

Growth

Hercules Mulligan, with a valuation of $17.51 million, is raising funds on StartEngine. The company makes ready-to-drink cocktails using high-quality spirits. The cocktail is a blend of three rums, three rye whiskies, fresh organic ginger, and tailor-made bitters. Hercules Mulligan allows consumers to enjoy a first-class bar-grade cocktail at home with no inconvenience. The business has sold over 40,000 bottles and has grown its sales by 85% year-over-year in 2022. Steve Luttmann founded Hercules Mulligan in August 2019. The current crowdfunding campaign has a minimum target of $9,999.60 and a maximum target of $1 million. The campaign proceeds will be used for marketing, working capital, and general and administrative expenses.

Summary Profit and Loss Statement

FY 2022 FY 2021

Revenue

$481,698

$135,000

COGS

$263,279

$0

Tax

$0

$0

 

 

Net Income

$-1,314,916

$-74,289

Summary Balance Sheet

FY 2022 FY 2021

Cash

$387,728

$1,038,737

Accounts Receivable

$156,281

$215,000

Total Assets

$1,561,021

$1,563,583

Short-Term Debt

$414,096

$468,886

Long-Term Debt

$385,000

$34,155

Total Liabilities

$799,096

$503,041

Financials as of: 04/04/2023
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Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
Hercules Mulligan 08/19/2023 StartEngine $17,507,877 $642,574 Equity - Common Funded RegCF
Hercules Mulligan 09/05/2022 StartEngine $15,031,159 $524,497 Equity - Common Funded RegCF
Hercules Mulligan 03/21/2022 StartEngine $9,000,000 $749,878 Equity - Common Funded RegCF
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Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Valuation History

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Employee History

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Hercules Mulligan on StartEngine 2023
Platform: StartEngine
Security Type: Equity - Common
Valuation: $17,507,877
Price per Share: $3.12

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