In this episode of Inside Startup Investing, Chris engages with Caroline Strzalka, Co-Founder and COO of Overplay, a company merging gaming, the creator economy, and AI innovation. Overplay’s platform allows users to transform any video into an interactive mini-game, creating a new form of media engagement. Caroline, with her rich background from Sesame Street to investment banking (and a repeat founder), brings a unique perspective on media interaction, focusing on user-generated content and interactive experiences.

Highlights include…

Intro to AI-powered game platform Overplay, with examples of games and creative possibilities. (3:56)
Mobile gaming and gamification model. (9:54)
Monetizing interactive ads with potential for in-app purchases. (14:34)
Viral game creation and growth strategy (21:05)