In this episode of Inside Startup Investing, host Chris Lustrino speaks with Doron Kempel, founder and CEO of Our Bond, a company revolutionizing personal security. Our Bond provides a mobile security service that protects individuals rather than just physical spaces, offering real-time assistance and intervention in unsafe situations. Kempel shares his journey from founding companies sold to major corporations to creating Our Bond, driven by the mission to democratize personal security globally.
Highlights include…
Doron discusses his previous ventures and the inspiration behind Our Bond (1:56)
The unique security challenges individuals face when outside traditional safe spaces like homes or offices (4:55)
Categories of Personal Security Concerns (6:52)
Business Model (15:31)
Corporate Adoption and Cost Savings (28:23)
Investment and Future Plans (28:39)
Chris Lustrino: Welcome to Inside Startup Investing! Can you tell us about your background and how you came to found Our Bond?
Doron Kempel: Certainly! Before Our Bond, I was deeply involved in IT infrastructure and had successful exits with companies acquired by major corporations like Hewlett Packard and IBM. After selling my last company, I took a break and then began brainstorming for a new venture. I wanted to tackle a significant problem and realized personal security, especially outside traditional safe spaces, is a concern for billions globally. This led to the creation of Our Bond.
Chris Lustrino: What exact problem does Our Bond solve, and how?
Doron Kempel: Our Bond addresses the gap in personal security when individuals are outside secured environments like homes or offices. Traditional security systems focus on static locations, but people need protection everywhere they go. Our service uses mobile technology to provide real-time assistance and intervention, ensuring users’ safety through immediate response and preventive measures.
Chris Lustrino: Can you share some impactful moments where Our Bond has already made a difference?
Doron Kempel: Absolutely. We’ve had numerous cases where Our Bond effectively prevented potential harm. For instance, we assisted a member who was attacked in a park by intervening through our real-time video service, and another where we helped a woman being driven against her will by providing her location to local authorities, ensuring her safe rescue.
Chris Lustrino: How has the corporate world responded to Our Bond, and what’s your business model?
Doron Kempel: Companies recognize the value in protecting their employees, especially in mitigating risks associated with workplace violence and ensuring employee retention. Our Bond is offered as a subscription service, where corporations pay for their employees’ access. This model has proven both scalable and profitable, with minimal churn and high satisfaction rates.
Chris Lustrino: What are your future plans for Our Bond, and how are you planning to use the funds from the current investment round?
Doron Kempel: Our immediate goal is to scale up significantly. We plan to invest heavily in sales and marketing to make Our Bond a household name, much like Uber in its domain. The funds from this round will propel us toward our next value inflection point, setting the stage for an IPO or another significant financial milestone.
Chris Lustrino: Lastly, for those on the fence about investing in Our Bond, what would you say to them?
Doron Kempel: Consider the transformative potential of Our Bond, not just as a business but as a service that could redefine personal security globally. This is an opportune moment to invest in a proven product with a clear market fit, led by a team experienced in scaling high-impact technological solutions.
