There’s a lot to like about smoothies. They’re healthy, delicious, portable, endlessly customizable. But making them can often feel like more trouble than it’s worth. Prepping fruit and veggies and having to clean a blender take a lot of the fun out of smoothies.

What if there were a way to make smoothies that was as simple as pushing a button? That’s what CUBO is providing. CUBO is like a Keurig machine for smoothies. Just pop a pod in, push the button, and within a minute there’s a fresh smoothie waiting for you.

On today’s episode of Inside Startup Investing, Chris Lustrino welcomes CUBO CEO Grichka Frachisse. Grichka explains how the need for a healthy and quick snack inspired the invention of CUBO. He and Chris also discuss why CUBO is starting with a business-to-consumer strategy, the advantages of a razor blade model, and more.

CUBO is currently raising funds on Wefunder: https://wefunder.com/cubobeverages/