Ivee, with a valuation of $12.5 million, is raising funds on Republic. The company is personalizing the passenger experience with its software for ride-hail and self-driving cars. The personalization software of Ivee is cloud-based and can be delivered to vehicles and mobile phones. It combines proprietary data points and marketplace integrations with trip details provided by mobility operators. Ivee has been tested in 200,000 rides and has won several awards. Alex Giannikoulis founded Ivee in May 2018. The current crowdfunding campaign has a minimum target of $25,000 and a maximum target of $1,070,000. The campaign proceeds will be used to increase the reach, invest deeper into the software, and expand monetization.