Jenni Earle
Early Stage
Be Brave every chance you get
Overview
Raised: $11,207
Total Commitments ($USD)
Platform
Netcapital
Start Date
11/11/2022
Close Date
02/10/2023
Min. Goal
$10,001
Max. Goal
$1,069,999
Min. Investment
$99
Security Type
Equity - Common
Series
Seed
Funding Type
RegCF
Price Per Share
$1.17
Pre-Money Valuation
$7,020,000
Rolling Commitments ($USD)
Status
Active
Reporting Date
02/02/2023
Days Remaining
8
% of Min. Goal
112%
% of Max. Goal
1%
Likelihood of Max
Avg. Daily Raise
$135
Momentum
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Location
Winston Salem, North Carolina
Industry
Consumer Products, Goods & Services
Tech Sector
Retailtech
Distribution Model
B2C
Margin
Medium
Capital Intensity
Low
Jenni Earle, with a valuation of $7.02 million, is raising funds on NetCapital. The company makes and sells talismans for courage and authenticity. The products of Jenni Earle, including bandanas and trophies with inspiring messages, are sold through its business-to-business wholesale program and direct-to-consumer marketplace. Jenni Earle has over 200 wholesale accounts across America and has generated $1.4 million in lifetime sales. Jenni Hopkins founded Jenni Earle in August 2017. The current crowdfunding campaign has a minimum target of $10,000 and a maximum target of $1.07 million. The campaign proceeds will be used for inventory, production equipment, digital marketing, compensation for managers, hiring, and developing new products.
Summary Profit and Loss Statement
| Most Recent Year | Prior Year | |
|---|---|---|
|
Revenue |
$320,036 |
$441,595 |
|
COGS |
$154,580 |
$211,840 |
|
Tax |
$25 |
$292 |
| ||
| ||
|
Net Income |
$-17,900 |
$24,475 |
Summary Balance Sheet
| Most Recent Year | Prior Year | |
|---|---|---|
|
Cash |
$19,726 |
$41,170 |
|
Accounts Receivable |
$20,493 |
$3,323 |
|
Total Assets |
$80,594 |
$84,398 |
|
Short-Term Debt |
$0 |
$0 |
|
Long-Term Debt |
$112,613 |
$95,287 |
|
Total Liabilities |
$112,613 |
$95,287 |
Financials as of: 11/11/2022
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