Labdoor
About this raise
Labdoor, with a valuation of $20 million, is raising funds on Wefunder. The company provides expert scientific reviews of consumer health products. It tests and reviews the purity and labels accuracy of over 1,000 products, including vitamins, supplements, and CBD. The certifications provided by Labdoor allow companies to compete with competitors on product quality rather than marketing hype. Neil Thanedar, Rafael Ferreira, and Helton Souza founded Labdoor in April 2012. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $1,070,000. The campaign proceeds will be used for hiring a salesperson, hiring a researcher, marketing, research and development, and general and administrative costs.
Investment Overview
Invested : $153,467
Deal Terms
Total Commitments
- Platform
- Wefunder
- Start Date
- 08/11/2022
- Close Date
- 12/16/2022
$50,000
$1,070,000
$100
SAFE
Growth Stage
RegCF
$20,000,000
20%
Company & Team
Company
- Year Founded
- 2012
- Industry
- Healthcare & Pharmaceuticals
- Tech Sector
- Distribution Model
- B2B/B2C
- Margin
- High
- Capital Intensity
- Low
Financials
- Revenue -13% YoY
- $412,034
- Monthly Burn
- $5,507
-
Runway
- 1.6 months
- Gross Margin
- 82%
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Analyst Report
Like many Americans, I take a variety of supplements daily to stay healthy. I was a college athlete and fitness is still a major part of my life. I take a multivitamin, supplements that my doctor recommends, proteins after my workouts, and occasionally other pre-workout supplements. And I'm careful about the products I choose. I turn to user reviews and trusted nutritionist bloggers to pick which brands are best for my goals and my body. But aside from the education and certifications bloggers may hold, there is next to no scientific backing going into my decisions as a consumer. Given their popularity, it's surprising that the U.S. Food and Drug Administration (FDA) does not approve dietary supplements. In fact, companies “often introduce a dietary supplement to the market without notifying the FDA,” and regulation often can’t actually begin until the product hits the market.
Labdoor is trying to fill this need by independently testing and certifying supplements, vitamins, protein, and cannabidiol (CBD) products for label accuracy and purity.
Company Funding & Growth
Funding history
- Total Prior Capital Raised
- $6,750,000
- VC Backed?
- Yes
| Close Date | Platform | Valuation | Total Raised | Security Type | Status | Reg Type |
|---|---|---|---|---|---|---|
| 12/16/2022 | Wefunder | $20,000,000 | $153,467 | SAFE | Funded | RegCF |