Love Goodly

Love Goodly

Green, nontoxic, and cruelty free beauty and personal care subscription box.

Green, nontoxic, and cruelty free beauty and personal care subscription box.


Raised this Round: Raised: $73,400

Total Commitments ($USD)



Start Date


Close Date


Min. Goal
Max. Goal
Min. Investment


Security Type


SEC Filing Type

RegCF / RegD 506(c)    Open SEC Filing

Year Founded



Fitness & Wellness

Tech Sector


Los Angeles, California

Who Should Be Interested:
Do you love subscription beauty boxes? Do you also love beauty products that are healthy, nontoxic, and cruelty free? If yes, then investing in Love Goodly could be what you’ve been waiting for. Their subscription boxes are full of nontoxic and cruelty free beauty and wellness products for conscious women looking to change to healthier brands.

The Company:
Love Goodly is on a mission to help women love their bodies….and feel good about it, too. Named “the Green Sephora” by Forbes, Love Goodly offers a women’s subscription box service that provides healthy, nontoxic, and cruelty free beauty products. Each subscription box contains 4-5 full sized products, including at least three beauty, skincare, and personal care products, as well as a wellness, eco, or style accessory or healthy snack. Women can also shop for their favorite items on Love Goodly’s e-commerce shop, where each purchase supports a cause. So far, Love Goodly has had over 200% growth in gross profit from 2016 to 2017, and they shipped over 2,000 boxes last month alone. In fact, the company doubled in revenue in the last year and recently reached profitability. They’re also backed by Third Wave Digital, Allen DeBevoise early stage fund, and celebrity curators include Alicia Silverstone and Emily Deschanel.

The Bottom Line
The average woman uses 168 chemicals for her skin and beauty care each day, and up to 60% of what’s put on their skin gets absorbed into their bloodstream. Love Goodly wants to make sure that what you use for your personal care is safe and cruelty-free, meaning you can feel beautiful….and your skin will too.
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Love Goodly on SeedInvest
Platform: SeedInvest
Security Type: Debt

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Warning: according to the close date for this deal, Love Goodly may no longer be accepting investments.

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