Loverly

Loverly

Closed: Sep. 2022

About this raise

Loverly, with a valuation of $24 million, is raising funds on NetCapital. The company has developed a digital marketplace that empowers couples to plan their wedding day stress-free. The DIY wedding planning platform guides couples with wedding inspirations, expert wedding planning advice, and free wedding planning tools. Loverly has exclusive partnerships with industry leaders and an average monthly reach of over 20 million across brand channels. Kellee Khalil founded Loverly in January 2011. The current crowdfunding campaign has a minimum target of $10,000 and a maximum target of $1,000,001. The campaign proceeds will be used for marketing, professional services, development, team resources, content production, and general and administrative expenses.

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Investment Overview

Invested this round: $51,604

Deal Terms

Total Commitments

Platform
Netcapital
Start Date
05/21/2022
Close Date
09/15/2022
Min. Goal
$10,001
Max Goal
$1,000,001
Min. Investment

$99

Security Type

Equity - Common

Company Stage

Early Stage

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$2.25

Pre-Money Valuation

$24,005,250

Company & Team

Company

Year Founded
2011
Industry
Consumer Products, Goods & Services
Tech Sector
MarketplaceTech
Distribution Model
B2B/B2C
Margin
Medium
Capital Intensity
Low
Location
New York, New York
Business Type
Growth
Company Website
Visit Website

Team

Employees
10
Prior Founder Exits?
No
Founder Name
Kellee Khalil
Title
CEO

Financials

 Revenue
$392,843
 Monthly Burn
$52,247
 Runway
0.1 months
 Gross Margin
94%

Summary Profit and Loss Statement

Most Recent Year Prior Year

Revenue

$392,843

$0

COGS

$22,830

$0

Tax

$0

$0

 

 

Net Income

$-626,964

$-294,440

Summary Balance Sheet

Most Recent Year Prior Year

Cash

$4,451

$0

Accounts Receivable

$34,046

$46,495

Total Assets

$317,285

$516,078

Short-Term Debt

$0

$0

Long-Term Debt

$150,000

$300,000

Total Liabilities

$150,000

$300,000

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Company Funding & Growth

Funding history

Total Prior Capital Raised
$500,000
VC Backed?
No
Close Date Platform Valuation Total Raised Security Type Status Reg Type
09/15/2022 Netcapital $24,005,250 $51,604 Equity - Common Funded RegCF
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Add to portfolio
Loverly on NetCapital 2022
Platform: Netcapital
Security Type: Equity - Common
Valuation: $24,005,250
Price per Share: $2.25

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Follow Loverly on NetCapital 2022

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