Loverly

Loverly

Early Stage

Wedding planning platform

Wedding planning platform

Overview

Raised this Round: Raised: $51,604

Total Commitments ($USD)

Platform

Netcapital

Start Date

05/20/2022

Close Date

09/15/2022

Min. Goal
$10,001
Max. Goal
$1,000,001
Min. Investment

$99

Security Type

Equity - Common

Series

Pre-Seed

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$2.25

Pre-Money Valuation

$24,005,250

Year Founded

2011

Industry

Consumer Products, Goods & Services

Tech Sector

MarketplaceTech

Distribution Model

B2B/B2C

Margin

Medium

Capital Intensity

Low

Location

New York, New York

Business Type

Growth

Loverly, with a valuation of $24 million, is raising funds on NetCapital. The company has developed a digital marketplace that empowers couples to plan their wedding day stress-free. The DIY wedding planning platform guides couples with wedding inspirations, expert wedding planning advice, and free wedding planning tools. Loverly has exclusive partnerships with industry leaders and an average monthly reach of over 20 million across brand channels. Kellee Khalil founded Loverly in January 2011. The current crowdfunding campaign has a minimum target of $10,000 and a maximum target of $1,000,001. The campaign proceeds will be used for marketing, professional services, development, team resources, content production, and general and administrative expenses.

Summary Profit and Loss Statement

Most Recent Year Prior Year

Revenue

$392,843

$0

COGS

$22,830

$0

Tax

$0

$0

 

 

Net Income

$-626,964

$-294,440

Summary Balance Sheet

Most Recent Year Prior Year

Cash

$4,451

$0

Accounts Receivable

$34,046

$46,495

Total Assets

$317,285

$516,078

Short-Term Debt

$0

$0

Long-Term Debt

$150,000

$300,000

Total Liabilities

$150,000

$300,000

Financials as of: 05/20/2022
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Loverly on NetCapital 2022
Platform: Netcapital
Security Type: Equity - Common
Valuation: $24,005,250
Price per Share: $2.25

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