Martenero
Premium mechanical watch brand offering original contemporary designs at accessible price points.
Overview
Raised: $0
Total Commitments ($USD)
Platform
SeedInvest
Start Date
05/29/2018
Close Date
07/20/2018
Min. Goal
$450,000
Max. Goal
$1,050,000
Min. Investment
$500
Security Type
Debt
SEC Filing Type
RegCF
/ RegD 506(c)
Rolling Commitments ($USD)
Status
Not Funded
Reporting Date
07/15/2018
Days Remaining
Not Funded
% of Min. Goal
0%
% of Max. Goal
0%
Likelihood of Max
Not Funded
Avg. Daily Raise
$0
Momentum
Not Funded
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Year Founded
2013
Industry
Apparel & Fashion
Tech Sector
Location
New York, New York
Martenero is a watch brand offering timepieces that embrace the look of “tradition refreshed,” where they are contemporary yet timeless. Their premium mechanical watches are offered at accessible price points, and their brand pillars center on making the traits of originality, personality, detail, restraint, and construction. Sold direct-to-consumer, Martenero earned $532K from 2016-2017, with a 66% average gross margin across all sales channels. Their average order value is$433; they earned a 60 day Net Promoter score of 86, showing a high level of customer satisfaction; and they’ve been featured in everything from the Wall Street Journal and GQ to Newsweek and Thrillist. As InsideHook said: “This watch. It’s just so… perfect.”
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