Overview

Raised to Date: Raised: $116,165

Deal Terms

Investment Momentum

Company Profile

Deal Summary

Financials

Funding History

Growth Charts

Total Commitments ($USD)

Platform

Republic

Start Date

08/15/2022

Close Date

11/14/2022

Min. Goal

$25,000

Max. Goal

$535,000

Min. Investment

$150

Security Type

SAFE

Series

Seed

SEC Filing Type

RegCF    

Valuation Cap

$10,000,000

Discount

20%

Venture Capital Investors:

Techstars

Angelist

BDev Ventures

Rolling Commitments ($USD)

Status

Funded

Reporting Date

11/29/2022

Days Remaining

Funded

% of Min. Goal

Funded

% of Max. Goal

Funded

Likelihood of Max

Funded

Avg. Daily Raise

$1,291

# of Investors

263

Momentum

Funded

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Nickelytics

Year Founded

2018

Industry

Marketing & Advertising

Tech Sector

AdTech

Distribution Model

B2B

Margin

High

Capital Intensity

Low

Location

Tampa, Florida

Business Type

High Growth

Company Website

Nickelytics, with a valuation of $10 million, is raising funds on Republic. The company deals in outdoor advertising and makes simple out-of-home advertising solutions for the modern world. The technology of Nickelytics makes outdoor advertising trackable, easy, and at scale. Nickelytics reported year-to-date revenue of $628,700 in 2022, with a 59% year-over-year growth, and has been featured in Forbes, Techcrunch, and Smart Cities Dive. Judah Longgrear and Sven Hermann founded Nickelytics in September 2018. The current crowdfunding campaign has a minimum target of $25,000 and a maximum target of $535,000. The campaign proceeds will be used for expansion with digital signage, mobility, and digitization.

Summary Profit and Loss Statement

	Most Recent Year	Prior Year
Revenue	$405,911	$114,394
COGS	$2,000	$15,064
Tax	$0	$0
Net Income	$-297,807	$-413,520

Summary Balance Sheet

	Most Recent Year	Prior Year
Cash	$208,844	$7,101
Accounts Receivable	$211,522	$43,975
Total Assets	$607,365	$252,832
Short-Term Debt	$32,889	$104,512
Long-Term Debt	$423,094	$228,992
Total Liabilities	$455,983	$333,504

Financials as of: 08/15/2022

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Raise History

Offering Name	Close Date	Platform	Valuation/Cap	Total Raised	Security Type	Status	Reg Type
Nickelytics	11/13/2022	Republic	$10,000,000	$116,165	SAFE	Funded	RegCF
Nickelytics	04/29/2021	Republic	$6,500,000	$391,633	SAFE	Funded	RegCF

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• Price per Share
• Valuation
• Revenue
• Employees

Price per Share Valuation Revenue Employees

Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Valuation History

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Employee History

Nickelytics Co-Founder Judah Longgrear on Out-of-Home Advertising Opportunities

The mobile gig economy is growing. From rideshare services like Uber and Lyft to food delivery services like Grubhub and Shipt, drivers can pick up their keys, get in their cars, and make some cash. And now, they can sell advertising space on their vehicles to bring in more income. 

That’s where Nickelytics comes in. The company partners local advertisers with mobile gig workers to easily create traveling ads. We spoke with Nickelytics co-founder and CEO Judah Longgrear about how the service works and the company’s growth potential.

Note: This interview was conducted over phone and email. It has been lightly edited for clarity and length.

Read Founder Interview