Project M

Project M

Growth Stage

#1 E-commerce platform for tattoo and heavy metal lifestyles

#1 E-commerce platform for tattoo and heavy metal lifestyles

Overview

Raised to Date: Raised: $340,386

Total Commitments ($USD)

Platform

Wefunder

Start Date

01/26/2021

Close Date

04/30/2021

Min. Goal
$49,978
Max. Goal
$1,069,993
Min. Investment

$100

Security Type

Equity - Common

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$24.19

Pre-Money Valuation

$22,503,389

Rolling Commitments ($USD)

Status
Funded
Reporting Date

05/01/2021

Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise

$3,660

# of Investors

251

Momentum
Funded
Create a free account today to gain access to KingsCrowd analytics.
Year Founded

2016

Industry

Media, Entertainment & Publishing

Tech Sector

Non-Tech

Distribution Model

B2C

Margin

Low

Capital Intensity

High

Location

New York, New York

Business Type

Growth

Project M, with a pre-money valuation of $22.5 million, is raising funds on Wefunder. It is a portfolio of brands focusing on heavy metal and tattoos. The company operates digital and print media properties to serve content to the fans. It sells events, merchandise, studio content, and more. Enrique Abeyta Ubillos founded Project M in 2016 and has raised over $7 million since the inception. The proceeds of the current crowdfunding campaign, with a minimum target of $49,978 and a maximum target of $1,069,993, will be used for adding SKUs to existing stores, hiring more staff, creating new content, and adding inventory. Project M owns the number one brands in heavy metal (Revolver), tattooing (Inked), and music comedy (The Hard Times).

Summary Profit and Loss Statement

Most Recent Year Prior Year

Revenue

$922,745

$742,220

COGS

$654,329

$671,143

Tax

$50,762

$62,693

 

 

Net Income

$-1,186,497

$-2,021,563

Summary Balance Sheet

Most Recent Year Prior Year

Cash

$60,313

$47,239

Accounts Receivable

$60,313

$119,592

Total Assets

$684,572

$715,727

Short-Term Debt

$609,967

$194,625

Long-Term Debt

$5,337,073

$4,597,073

Total Liabilities

$5,947,040

$4,791,698

Financials as of: 01/26/2021
Create a free account today to gain access to KingsCrowd analytics.

Upgrade to gain access

Pay Monthly
Annually (Save 17%)

Edge

$25 /month
billed annually
Free portfolio tracking, data-driven ratings, AI analysis and reports
Plan Includes:
Everything in Free, plus
Company specific KingsCrowd ratings and analyst reports
Deal explorer and side-by-side comparison
Startup exit and failure tracking
Startup market filters and historical industry data
Advanced company search ( with ratings)
Get Edge Annual
Already a member? Log in here.

Ratings KingsCrowd Startup Rating Methodology Article

Blurred Ratings Bars Blurred Ratings Bars
Founders: enhance your startup's credibility on KingsCrowd. Create an account to claim this raise page.
Add to portfolio
Project M on Wefunder
Platform: Wefunder
Security Type: Equity - Common
Valuation: $22,503,389
Price per Share: $24.19

Follow company

Follow Project M on Wefunder

Buy Project M's Deal Report

Warning: according to the close date for this deal, Project M may no longer be accepting investments.

Project M Deal Report

Get KingsCrowd’s comprehensive report on Project M including:

  • How our proprietary algorithm rates their current capital raise (1-5 stars)
  • Detailed price, market, team, differentiators, performance, and risk ratings
  • Whether Project M is undervalued or overvalued
  • Scores on the founding team and key personnel's background and expertise

Buy the Project M deal report for only $10!

Email address:
Looking to buy more than one deal report? Get unlimited reports by upgrading to Edge