Propeller

Propeller

Closed: Jan. 2023

About this raise

Propeller, with a valuation of $10 million, is raising funds on Wefunder. The company has developed a social marketing platform to create social impact at scale. The platform taps into the culture to drive action and advocates for causes that people are fired up about. The digital marketing platform of Propeller is community funded and helps build movements for change. Propeller has generated $3.1 million in revenue to date, with a 400% increase in revenue from 2021 to 2022. Brandon Deroche founded Propeller in August 2015. The current crowdfunding campaign has a minimum target of $50,001 and a maximum target of $990,902. The campaign proceeds will be used for platform improvements, technology development, staffing, and marketing.

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Investment Overview

Invested this round: $149,280

Deal Terms

Total Commitments

Platform
Wefunder
Start Date
04/22/2022
Close Date
01/12/2023
Min. Goal
$50,001
Max Goal
$990,902
Min. Investment

$250

Security Type

Equity - Preferred

Company Stage

Growth Stage

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$2.54

Early Bird Valuation

$8,009,014

Pre-Money Valuation

$10,021,131

Company & Team

Company

Year Founded
2015
Industry
Marketing & Advertising
Tech Sector
AdTech
Distribution Model
B2B/B2C
Margin
High
Capital Intensity
Low
Location
Venice, California
Business Type
High Growth
Company Website
Visit Website

Team

Employees
5
Prior Founder Exits?
No
Founder Name
Brandon Deroche
Title
CEO

Financials

 Revenue +84% YoY
$1,033,046
 Monthly Burn
$5,805
 Runway
24+ months
 Gross Margin
93%

Summary Profit and Loss Statement

Most Recent Year Prior Year

Revenue

$1,033,046

$562,124

COGS

$69,111

$10,662

Tax

$0

$0

 

 

Net Income

$-69,660

$-45,666

Summary Balance Sheet

Most Recent Year Prior Year

Cash

$295,737

$107,454

Accounts Receivable

$5,750

$50,294

Total Assets

$386,379

$253,020

Short-Term Debt

$73,865

$91,686

Long-Term Debt

$499,900

$275,361

Total Liabilities

$573,765

$367,047

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Company Funding & Growth

Funding history

Total Prior Capital Raised
$108,000
VC Backed?
No
Close Date Platform Valuation Total Raised Security Type Status Reg Type
01/12/2023 Wefunder $10,021,131 $149,280 Equity - Preferred Funded RegCF
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Add to portfolio
Propeller on Wefunder 2022
Platform: Wefunder
Security Type: Equity - Preferred
Valuation: $10,021,131
Price per Share: $2.54

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Follow Propeller on Wefunder 2022

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Warning: according to the close date for this deal, Propeller may no longer be accepting investments.

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