Proven is raising funds on Dalmore Group through Reg A+ crowdfunding. The company creates personalized skincare products using a Skin Genome Quiz. The results of the quiz take into account lifestyle, environment, and other factors to create customized and unique skincare products that are cruelty-free and paraben-free. Proven has created more than 100,000 products using 20,000 ingredients, has 25 million consumer testimonials, and $37 million revenue run rate within three years of its launch. Dr. Amy Yuan and Ming Zhao founded Proven in 2017. The current crowdfunding campaign has a minimum target of $400,000 and a maximum target of $60 million. The campaign proceeds will be used for marketing, sales channel expansion, international and new product expansion, technology development, and working capital.