Growth Stage

Formulate your custom skincare

Formulate your custom skincare


Raised to Date: Raised: $1,554,960

Total Commitments ($USD)


Dalmore Group

Start Date


Close Date

Not Provided

Min. Goal
Max. Goal
Min. Investment


Security Type

Equity - Preferred


Series B

SEC Filing Type

RegA+    Open SEC Filing

Price Per Share


Pre-Money Valuation


Rolling Commitments ($USD)

Reporting Date


% of Min. Goal
% of Max. Goal
Likelihood of Max
Avg. Daily Raise


# of Investors


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Year Founded



Beauty & Personal Care

Tech Sector


Distribution Model




Capital Intensity



St. Petersburg, Florida

Business Type


Proven is raising funds on Dalmore Group through Reg A+ crowdfunding. The company creates personalized skincare products using a Skin Genome Quiz. The results of the quiz take into account lifestyle, environment, and other factors to create customized and unique skincare products that are cruelty-free and paraben-free. Proven has created more than 100,000 products using 20,000 ingredients, has 25 million consumer testimonials, and $37 million revenue run rate within three years of its launch. Dr. Amy Yuan and Ming Zhao founded Proven in 2017. The current crowdfunding campaign has a minimum target of $400,000 and a maximum target of $60 million. The campaign proceeds will be used for marketing, sales channel expansion, international and new product expansion, technology development, and working capital.

Balance Sheet

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Earnings Per Share - Diluted


Auditor: dbbMcKennon
Financials as of: 08/10/2022
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Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
Proven 07/31/2023 Dalmore Group $314,547,064 $1,554,960 Equity - Preferred Funded RegA+
Proven 08/06/2022 Dalmore Group $171,922,311 $1,414,463 Equity - Common Funded RegA+
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Proven on Dalmore Group 2023
Platform: Dalmore Group
Security Type: Equity - Preferred
Valuation: $314,547,064
Price per Share: $6.60

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