PÜL
Early Stage
Track, integrate, and train hydration using cognitive science and AI
Overview
Raised: $37,850
Total Commitments ($USD)
Platform
Republic
Start Date
05/25/2023
Close Date
07/24/2023
Min. Goal
$25,000
Max. Goal
$1,235,000
Min. Investment
$100
Security Type
SAFE
Series
Pre-Seed
SEC Filing Type
RegCF
Valuation Cap
$8,000,000
Discount
0%
Rolling Commitments ($USD)
Status
Active
Reporting Date
06/10/2023
Days Remaining
44
% of Min. Goal
151%
% of Max. Goal
3%
Likelihood of Max
Avg. Daily Raise
$2,366
# of Investors
67
Momentum
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Year Founded
2016
Industry
Fitness & Wellness
Tech Sector
AutomationTech
Distribution Model
B2B/B2C
Margin
Medium
Capital Intensity
Low
PÜL, with a valuation of $8 million, is raising funds on Republic. The company has developed a smart approach to hydration that tracks, integrates, and trains hydration. The system integrates with Apple Health, Google Fit, and other wearables and uses AI and cognitive science to improve hydration based on lifestyle. PÜL has been developed by world-renowned behavioral scientists and uses algorithms and cognitive behavior therapy to generate hydration plans and create notifications. Jock Thompson founded PÜL in October 2016. The current crowdfunding campaign has a minimum target of $25,000 and a maximum target of $1.24 million. The campaign proceeds will be used for marketing, research and development, and working capital.
Summary Profit and Loss Statement
| FY 2022 | FY 2021 | |
|---|---|---|
|
Revenue |
$86,154 |
$17,419 |
|
COGS |
$39,462 |
$25,067 |
|
Tax |
$0 |
$0 |
| ||
| ||
|
Net Income |
$-501,476 |
$-500,862 |
Summary Balance Sheet
| FY 2022 | FY 2021 | |
|---|---|---|
|
Cash |
$9,615 |
$65,414 |
|
Accounts Receivable |
$7,661 |
$0 |
|
Total Assets |
$211,800 |
$308,436 |
|
Short-Term Debt |
$1,387,832 |
$334,107 |
|
Long-Term Debt |
$0 |
$650,000 |
|
Total Liabilities |
$1,387,832 |
$984,107 |
Financials as of: 05/25/2023
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