System2

System2

Closed: Dec. 2022

About this raise

System2, with a valuation of $15 million, is raising funds on Wefunder. The company has developed a platform to bring fitness and wellness coaching to people and turn fitness creators into big subscription businesses. The single and intuitive platform of System2 provides fitness creators access to every essential business tool to build and nurture their business. System2 is led by an experienced team and has reported a 50-70% growth in month-over-month sales. Dilan Dane and Yuran Lu founded System2 in January 2018. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $750,000. The campaign proceeds will be used for hiring, marketing, and expanding the engineering team.

Expand

Investment Overview

Invested this round: $114,500

Deal Terms

Total Commitments

Platform
Wefunder
Start Date
10/03/2022
Close Date
12/28/2022
Min. Goal
$50,000
Max Goal
$750,000
Min. Investment

$100

Security Type

SAFE

Company Stage

Early Stage

SEC Filing Type

RegCF    Open SEC Filing

Valuation Cap

$15,000,000

Discount

0%

Company & Team

Company

Year Founded
2018
Industry
Fitness & Wellness
Tech Sector
HealthTech
Distribution Model
B2C
Margin
Capital Intensity
Location
San Francisco, California
Company Website
Visit Website

Team

Employees
9

Financials

 Revenue
$0
as of FY2021
 Monthly Burn
$17,314
as of FY2021
 Runway
2.8 months
as of FY2021
 Gross Margin
84%
as of FY2021

Summary Profit and Loss Statement

FY 2021 FY 2020

Revenue

$19,251

$32,844

COGS

$3,093

$34,783

Tax

$0

$0

 

 

Net Income

$-207,766

$-1,232,367

Summary Balance Sheet

FY 2021 FY 2020

Cash

$47,709

$309,808

Accounts Receivable

$99

$1,104

Total Assets

$523,454

$725,176

Short-Term Debt

$45,960

$39,916

Long-Term Debt

$3,085,000

$3,085,000

Total Liabilities

$3,130,960

$3,124,916

Create a free account today to gain access to Kingscrowd analytics and financials.

Upgrade to gain access

Pay Monthly
Annually (2 months free)

Edge

$12.50 /month
billed annually
Free portfolio tracking, data-driven ratings, AI analysis and reports
Plan Includes:
Everything in Free, plus
Company specific Kingscrowd ratings and analyst reports
Deal explorer and side-by-side comparison
Startup exit and failure tracking
Startup market filters and historical industry data
Advanced company search ( with ratings)
Get Edge Annual
Already a member? Log in here.

Company Funding & Growth

Funding history

Close Date Platform Valuation Total Raised Security Type Status Reg Type
12/28/2022 Wefunder $15,000,000 $114,500 SAFE Funded RegCF
Create a free account today to gain access to Kingscrowd analytics.
Founders: enhance your startup's credibility on Kingscrowd. Create an account to claim this raise page.
Add to portfolio
System2 on Wefunder 2022
Platform: Wefunder
Security Type: SAFE
Valuation: $15,000,000

Follow company

Follow System2 on Wefunder 2022

Buy System2's Deal Report

Warning: according to the close date for this deal, System2 may no longer be accepting investments.

System2 Deal Report

Get Kingscrowd's comprehensive report on System2 including:

  • How our proprietary algorithm rates their current capital raise (1-5 stars)
  • Detailed price, market, team, differentiators, performance, and risk ratings
  • Whether System2 is undervalued or overvalued
  • Scores on the founding team and key personnel's background and expertise

Buy the System2 deal report for only $10!

Email address:
Looking to buy more than one deal report? Get unlimited reports by upgrading to Edge