The Ordinary Fellow

The Ordinary Fellow

[Closed for Investment] The Ordinary Fellow, with a valuation of $2.1 million, is raising funds on Honeycomb. It is a boutique winery in Palisade, Colorado that specializes in small-batch wines. The Ordinary Fellow’s vineyards are hand-harvested, farmed regeneratively, and trained for quality to create delicious white, rose, red, and sparkling wines. The winery was voted Top 5 tasting room experiences in the country by USA Today, and its 2023 Cabernet Sauvignon was rated 93 points in Decanter Wine Magazine. Ben Parsons founded The Ordinary Fellow in August 2019. The current crowdfunding campaign has a minimum target of $60,000 and a maximum target of $124,000. The campaign proceeds will be used for additional sales support, paid media marketing, social media management, public relations, grape purchases, events and event management, and design fees.

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Investment Overview

Raised this Round: Raised: $74,930

Deal Terms

Total Commitments ($USD)

Platform
Honeycomb
Start Date
09/16/2024
Close Date
10/30/2024
Min. Goal
$60,000
Max. Goal
$124,000
Min. Investment

$100

Security Type

Equity - Common

Series

Pre-Seed

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$20.00

Pre-Money Valuation

$2,124,000

Company & Team

Company

Year Founded
2019
Industry
Alcohol, Tobacco, & Recreational Drugs
Tech Sector
Non-Tech
Distribution Model
B2C
Margin
High
Capital Intensity
Low
Location
Palisade, Colorado
Business Type
Life Style
Company Website
Visit Website

Team

Employees
12
Prior Founder Exits?
No
Founder Name
Ben Parsons
Title
Owner & Winemaker

Financials

as of Fiscal Year 2023
 Revenue +91% YoY
$559,728
 Monthly Burn
$13,024
 Runway
1.9 months
Gross Margin
66%

Summary Profit and Loss Statement

FY 2023 FY 2022

Revenue

$559,728

$612,798

COGS

$188,607

$289,419

Tax

$0

$0

 

 

Net Income

$-156,285

$-136,779

Summary Balance Sheet

FY 2023 FY 2022

Cash

$25,081

$34,159

Accounts Receivable

$15,938

$9,564

Total Assets

$1,244,300

$1,294,063

Short-Term Debt

$61,107

$45,086

Long-Term Debt

$1,302,620

$1,342,057

Total Liabilities

$1,363,727

$1,387,143

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Company Funding & Growth

Funding history

Total Prior Capital Raised
$0
VC Backed?
No
Close Date Platform Valuation Total Raised Security Type Status Reg Type
10/30/2024 Honeycomb $2,124,000 $74,930 Equity - Common Funded RegCF
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Add to portfolio
The Ordinary Fellow on Honeycomb 2024
Platform: Honeycomb
Security Type: Equity - Common
Valuation: $2,124,000
Price per Share: $20.00

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