Thr Technologies
About this raise: Thr Technologies, with a valuation of $10 million, is raising funds on Wefunder. The company has launched a platform for effortless in-person connections for high-value networks. Thr Technologies uses AI to look into the future and let significant people know when they will be in the same city at the same time so they can plan meetings if need be. The app has been launched for paid memberships, has three strategic partnerships, and has reached more than 4,000 users in one month. Eric Creekmore and Mark Gallucci founded Thr Technologies in January 2023. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $124,000. The campaign proceeds will be used for technology, operations, and marketing.
Investment Overview
Committed $83,667 :
Deal Terms
Company & Team
Company
- Year Founded
- 2023
- Industry
- Media, Entertainment & Publishing
- Tech Sector
- Distribution Model
- B2C
- Margin
- Medium
- Capital Intensity
- Low
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Synopsis
Thr Technologies, operating under the name Thr, is a company in the media, entertainment, and publishing industry. The company has developed an AI-powered platform designed to facilitate in-person connections for high-value networks. Thr's platform notifies executives, entrepreneurs, and networkers when their travel plans align with key contacts, enabling them to schedule meetings. The primary customers of Thr are business professionals who frequently travel and seek to maximize their networking opportunities.
The problem Thr addresses is the challenge of coordinating in-person meetings amidst busy travel schedules. Business professionals often miss valuable networking opportunities due to the complexities and time-consuming nature of arranging meetings through emails, texts, and other communication platforms. This can lead to missed connections and potential business opportunities.
Thr's solution is a platform that leverages AI to predict when users will be in the same city at the same time, allowing them to plan meetings efficiently. This reduces the hassle of coordinating through multiple channels and ensures that meaningful in-person interactions occur without unnecessary effort.
Price
Thr is offering investment through a Simple Agreement for Future Equity (SAFE). The terms include a valuation cap of $10 million and a 0% discount. This means that investors will convert their investment into equity at a future financing round, with the valuation not exceeding $10 million, providing some level of protection against dilution in later rounds. See Lea's article here on dilution.
For investors seeking a substantial return, achieving a 10X return would require Thr to reach a valuation of approximately $100 million at exit. This level of appreciation would likely necessitate significant growth in user base, monetization of the platform, and market penetration within the professional networking sector. Given the current pre-revenue status, the company would need to demonstrate substantial revenue generation and scalability to attract such a valuation.
In the context of revenue multiples, a high multiple could suggest that the current valuation is optimistic relative to the company's revenue potential and growth rate. For Thr, achieving a 10X return would not only depend on reaching a high valuation but also on maintaining favorable terms for investors amidst potential dilution events. The professional networking market's growth rate and Thr's ability to capture a significant share will be critical factors in determining the feasibility of such returns.
Market
Thr operates within the U.S. professional networking market, a sector valued at approximately $14.2 billion. This market is projected to grow at an annual rate of 25.1%, driven by increasing demand for more efficient and effective networking solutions among professionals. The adoption of digital tools and AI technologies is reshaping how professionals connect and engage, creating opportunities for platforms that streamline these processes.
Key market drivers include the growing importance of networking for career advancement and business development, as well as the increased mobility of professionals seeking to maximize their travel schedules for in-person meetings. These trends align with Thr's platform, which aims to facilitate seamless networking by alerting users to potential meeting opportunities based on their travel plans.
Thr's product primarily targets professionals who travel frequently and need to optimize their networking efforts, placing it within a niche segment of the broader professional networking market. While the platform may not initially appeal to the entire market, its focus on high-value in-person connections addresses a specific need for a segment of business executives and entrepreneurs.
As the market continues to evolve with technological advancements and shifting professional dynamics, Thr's ability to capture a share of this growing segment will depend on effectively demonstrating the platform's value and ease of use. The company's focus on AI-driven future predictions could differentiate it by offering a unique solution for professionals aiming to enhance their networking efficiency.
Team
Eric Creekmore is an accomplished entrepreneur and the founder of Thr Technologies Inc., a mobile app company he established in August 2021. With a Bachelor of Business Administration from the University of Central Florida, Creekmore previously built a successful financial services firm that grew to include over 400 agents. In 2021, he ventured into the tech industry by founding Thr Technologies, creating an AI-powered mobile app designed to help professionals network through location-based suggestions. Throughout his career, Creekmore has demonstrated skills in problem-solving, community building, and business development, leveraging his experiences as a collegiate athlete and avid traveler. As of January 2025, he continues to lead Thr Technologies, having invested over seven figures into the startup and remaining passionate about personal and professional growth.
Marc Gallucci (CMO) is a seasoned marketing executive and serial entrepreneur with over 30 years of experience in advertising and brand development. He is the founder of Fort Franklin, a collaborative agency that uses belief data to influence human behavior, and previously founded Relevant24 and TAUNTR, innovative marketing companies. Throughout his career, Gallucci has held leadership roles at top Boston agencies, including Arnold and Clarke Goward, where he created award-winning campaigns for brands like Converse and Eastpak. His entrepreneurial journey includes launching Cider Jack Hard Cider, which was ultimately acquired by Bulmers, and developing cutting-edge approaches to brand storytelling, consumer insights, and creative strategy.
Differentiation
Thr distinguishes itself from competitors in the professional networking market by focusing on facilitating in-person connections through AI-driven notifications. In comparison, LinkedIn, a dominant player, offers a vast platform for online professional networking and career development. LinkedIn's size and extensive user base provide a comprehensive suite of tools for digital networking, but it does not emphasize in-person meeting facilitation as Thr does.
Another competitor, Meetup, focuses on organizing group events and meetups based on shared interests. While Meetup facilitates in-person interactions, it is more geared towards group activities rather than personalized professional networking opportunities that align with individual travel schedules, which is where Thr's AI-driven approach provides a distinct advantage.
Shapr, a networking app that encourages daily swipes to connect with professionals, also competes in this space. However, Shapr's model is more akin to social networking, relying on serendipitous matches rather than predictive scheduling for in-person meetings. Thr's emphasis on predictive AI technology sets it apart by proactively aligning travel schedules with networking opportunities.
Thr targets business professionals, executives, and entrepreneurs who frequently travel and seek to maximize their networking opportunities. These individuals are typically tech-savvy, value efficiency in their professional interactions, and are often part of high-value networks where personal connections can lead to significant business outcomes. This demographic is likely to appreciate Thr's focus on reducing the complexity of coordinating in-person meetings, offering a tailored solution that enhances their networking capabilities.
Performance
Thr is currently in a pre-revenue phase, which means it has not yet generated any revenue. Despite this, the company has achieved some early traction with more than 4,000 users and three strategic partnerships within the first month of launching its platform. This initial user acquisition indicates early market acceptance and interest in the platform's value proposition.
Financially, Thr's most recent cash on hand is $50k, with a monthly burn rate of $150k. This burn rate suggests that the company is expending resources significantly faster than it is replenishing them, highlighting the importance of securing additional funding to maintain operations and support growth initiatives. The current cash position provides a limited runway, emphasizing the need for careful financial management and strategic planning to extend the company's operational capabilities.
In terms of assets, Thr reported total assets of approximately $245k at the end of the most recent fiscal year. However, with no revenue generated yet, the company's financial performance is largely dependent on its ability to convert its user base and partnerships into sustainable revenue streams. Thr's focus on expanding its user base and enhancing its platform will be crucial in achieving financial stability and demonstrating its value proposition to investors and stakeholders.
Risk
Being early to market, Thr faces adoption risk. The company needs to educate potential users about the benefits of its AI-powered platform for facilitating in-person connections. This requires not only marketing efforts but also time and resources to drive user engagement and retention.
Financially, Thr's current runway is limited. With cash and cash equivalents reported at $16,790 and a monthly burn rate of $150k, the company will need to secure additional funding to sustain operations and continue its development trajectory. Managing cash flow effectively while pursuing growth initiatives is essential to avoid financial strain.
Another concern is the absence of significant revenue generation to date, as Thr is in the pre-revenue phase. The lack of established revenue streams increases the uncertainty regarding the company's future financial stability and its ability to monetize its platform effectively.
The fact that one of the founders is part-time could also pose a risk. While the team has relevant industry experience, the part-time involvement may affect the pace of decision-making and execution, potentially impacting the company's ability to reach its objectives in a timely manner.
Bullish Outlook
The bullish outlook for Thr is anchored in several positive factors that could drive its future success. The professional networking market, valued at $14.2 billion and projected to grow at an impressive 25.1% annually, presents significant opportunities for Thr. This growth potential indicates a strong demand for platforms that enhance networking efficiency, aligning well with Thr's AI-driven approach to facilitating in-person connections.
Thr's competitive advantage lies in its unique focus on leveraging AI to align travel schedules with networking opportunities, a feature not commonly offered by established competitors like LinkedIn and Meetup. This differentiation could attract a niche segment of business professionals who prioritize personalized, high-value networking opportunities.
Despite the challenges, the team led by CEO Eric Creekmore, with his high-level managerial skills, is committed to driving the company's strategic objectives. The early traction of over 4,000 users and strategic partnerships within the first month of launch demonstrates initial market acceptance and the platform's potential for user growth.
Growth drivers for Thr include emerging trends in AI and digital networking, which the company is actively leveraging to refine its platform. As the demand for efficient networking solutions increases, Thr's focus on enhancing user experience through predictive technology positions it well to capture a larger market share. The company also has the potential to expand its reach by targeting additional professional demographics who would benefit from its services.
While Thr is currently in a pre-revenue phase, the traction and strategic partnerships suggest a foundation for eventual revenue generation. As the platform matures and monetization strategies are implemented, Thr could achieve financial stability, especially if it continues to attract users and partnerships that enhance its value proposition.
Bearish Outlook
The bearish outlook for Thr is influenced by several key factors that could negatively impact its growth and financial stability. One significant concern is the company's financial health, characterized by a high monthly burn rate of $150k and limited cash on hand of $50k. This financial strain suggests an urgent need for additional funding to sustain operations and support growth initiatives. The pre-revenue status further exacerbates this issue, as the company has yet to establish a clear path to generating sustainable revenue.
Market challenges also contribute to a negative outlook. While the professional networking market is growing, Thr's focus on a niche segment may limit its ability to capture a broader audience. Additionally, the competitive landscape includes well-established players like LinkedIn and Meetup, which have extensive user bases and resources. Thr's ability to differentiate itself effectively and achieve significant market penetration is uncertain.
Concerns about the team could also hinder the company's progress. The part-time involvement of CMO Marc Gallucci may impact Thr's marketing efforts and the ability to build brand awareness. This could slow down user acquisition and retention, critical components of the company's growth strategy.
In terms of growth inhibitors, limited market adoption poses a challenge. The platform's reliance on frequent travelers seeking in-person connections may not appeal to a wide audience, restricting its potential user base. Moreover, technological hurdles related to AI-driven scheduling and user data privacy could pose regulatory challenges, affecting platform adoption and user trust.
Lastly, the investment terms, including a valuation cap of $10 million with no discount, might be unfavorable when compared to industry benchmarks. This could deter potential investors seeking more advantageous terms, making it difficult for Thr to secure the necessary capital to overcome its current challenges.
Executive Summary
Thr is a company in the professional networking market, offering an AI-powered platform that facilitates in-person connections for business professionals and executives. The platform targets individuals who frequently travel and seek to optimize their networking opportunities.
Thr's investment opportunity is structured through a SAFE with a valuation cap of $10 million. The company is currently pre-revenue, with a monthly burn rate of $150k and cash on hand of $50k, indicating a need for additional funding to sustain operations. Despite the lack of revenue, Thr has shown early traction with over 4,000 users and strategic partnerships, suggesting potential for growth if monetization strategies are effectively implemented.
The professional networking market, valued at $14.2 billion and growing at 25.1% annually, provides a substantial opportunity for Thr. The company's differentiation lies in its AI-driven approach to aligning travel schedules with networking opportunities, setting it apart from competitors like LinkedIn and Meetup. However, Thr targets a niche segment within this broader market, focusing on high-value in-person connections.
Bullish factors include the strong market growth rate and Thr's early traction, which indicate potential for capturing a significant market share. The company's focus on AI technology and personalized networking solutions aligns with current market trends. Conversely, bearish factors include the financial strain from a high burn rate and the challenges of scaling a two-sided marketplace. Additionally, the niche focus may limit the immediate addressable market.
In conclusion, Thr presents a balanced investment opportunity with both potential and risks. The company's unique approach to professional networking offers differentiation, but its financial health and market execution are critical for realizing growth. Investors should weigh these factors carefully, considering both the bullish potential and the challenges that could inhibit progress.
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Company Funding & Growth
Funding history
- Total Prior Capital Raised
- $0
- VC Backed?
- No
Close Date | Platform | Valuation | Total Raised | Security Type | Status | Reg Type |
---|---|---|---|---|---|---|
03/21/2025 | Wefunder | $10,000,000 | $83,667 | SAFE | Active | RegCF |