Hoff and Pepper

Hoff and Pepper

Closed: Nov. 2023

About this raise: Hoff and Pepper, with a valuation of $27 million, is raising funds on StartEngine. It is a hot sauce brand that makes bold and flavorful hot sauce using fresh ingredients. The hot sauces of Hoff and Pepper come with a distinctive fresh pepper flavor and complement the customers’ favorite foods. Hoff and Pepper has reported a 4,076% growth since its inception and reported $3 million in revenue in 2022. Aaron Hoffman and Michelle Hoffman founded Hoff and Pepper in May 2023. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $1.23 million. The campaign proceeds will be used for automation and operations, balance sheet improvement, compensation, hiring, and working capital.

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Investment Overview

Invested this round: $465,806

Deal Terms

Total Commitments ($USD)

Platform
StartEngine
Start Date
06/15/2023
Close Date
11/13/2023
Min. Goal
$15,000
Max. Goal
$1,234,998
Min. Investment

$102

Security Type

Equity - Common

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$6.00

Pre-Money Valuation

$27,000,000

Company & Team

Company

Year Founded
2023
Industry
Food, Beverage, & Restaurants
Tech Sector
Non-Tech
Distribution Model
B2B/B2C
Margin
Low
Capital Intensity
Low
Location
CHATTANOOGA, Tennessee
Business Type
Growth
Company Website
Visit Website

Team

Employees
13
Prior Founder Exits?
No
Founder Name
Aaron Hoffman
Title
Chief Brand & Product Manager
Founder Name
MIchelle Hoffman
Title
Director of Manufacturing

Financials

as of Fiscal Year 2022
 Revenue +64% YoY
$3,059,939
 Monthly Burn
$20,459
 Runway
13.1 months
Gross Margin
28%

Summary Profit and Loss Statement

FY 2022 FY 2021

Revenue

$3,059,939

$1,866,645

COGS

$2,213,002

$1,219,770

Tax

$0

$0

 

 

Net Income

$-245,506

$20,111

Summary Balance Sheet

FY 2022 FY 2021

Cash

$267,121

$116,373

Accounts Receivable

$102,184

$72,938

Total Assets

$2,701,450

$200,728

Short-Term Debt

$1,262,901

$537,987

Long-Term Debt

$2,331,229

$14,749

Total Liabilities

$3,594,130

$552,736

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Company Funding & Growth

Funding history

Total Prior Capital Raised
$0
VC Backed?
No
Close Date Platform Valuation Total Raised Security Type Status Reg Type
11/13/2023 StartEngine $27,000,000 $465,806 Equity - Common Funded RegCF
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Add to portfolio
Hoff and Pepper on StartEngine 2023
Platform: StartEngine
Security Type: Equity - Common
Valuation: $27,000,000
Price per Share: $6.00

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Follow Hoff and Pepper on StartEngine 2023

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Warning: according to the close date for this deal, Hoff and Pepper may no longer be accepting investments.

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