Kudu, a California-based education technology company, has built a customizable higher education platform to help professors save time and resources by virtualizing many traditional course aspects, while utilizing existing technology, such as mobile devices and video sharing, to help engage students with various compelling modes of learning. The company is also developing a library of pre-built course content that aims to replace textbooks and other commonly used learning tools. Kudu believes the weakness of many existing e-learning supplements is in their lack of flexibility, low effectiveness, and in the heavy investment of time that they require from an instructor. Kudu creates its own content and integrates it in the platform that users find effective and easy to use.