Monad.Social

Monad.Social

Early Stage

Web3/AI Twitch/OnlyFans for the 300M Creators who aren't in E-Sports/Adult & their Billions of Fans

Web3/AI Twitch/OnlyFans for the 300M Creators who aren't in E-Sports/Adult & their Billions of Fans

Overview

Raised this Round: Raised: $0

Total Commitments ($USD)

Platform

Wefunder

Start Date

12/10/2023

Close Date

04/09/2024

Min. Goal
$50,000
Max. Goal
$124,000
Min. Investment

$100

Security Type

SAFE

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Early Bird Val. Cap

$9,000,000

Valuation Cap

$12,000,000

Discount

20%

Year Founded

2020

Industry

Business Services, Software, & Applications

Tech Sector

MarketplaceTech

Distribution Model

B2B/B2C

Margin

High

Capital Intensity

Low

Location

Venice, California

Business Type

High Growth

Monad.Social, with a valuation of $12 million, is raising funds on Wefunder. It is a membership-powered creator community that gives creators a stage. Monad.Social offers virtual venues for digital live performances and experiences and uses AI, XR, and Web3 to make virtual venues come to life. The platform is led by an experienced management team and has an engaged user base with 29-minute average viewing time of the content. Brett Hawkins founded Monad.Social in October 2020. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $124,000. The campaign proceeds will be used for the development of an NFT marketplace, the development of an AR/XR portal working prototype, and marketing.

Summary Profit and Loss Statement

FY 2022 FY 2021

Revenue

$91,240

$60,576

COGS

$27,818

$21,780

Tax

$0

$0

 

 

Net Income

$-83,560

$-168,742

Summary Balance Sheet

FY 2022 FY 2021

Cash

$24,043

$7,603

Accounts Receivable

$0

$0

Total Assets

$24,043

$7,603

Short-Term Debt

$1,345

$1,345

Long-Term Debt

$0

$0

Total Liabilities

$1,345

$1,345

Financials as of: 12/10/2023
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Synopsis

The world of content creation is vast and diverse, and it's growing rapidly. Millions of creators produce content in a wide range of genres, from music and art to education and entertainment. However, many creators struggle to find a platform that aligns with their unique needs and aesthetics, particularly those who don't fit squarely into video gaming or adult content categories.

Monad.Social is stepping in to fill this gap. This membership-powered creator community is designed to give creators a stage, providing virtual venues for digital live performances and experiences. Utilizing advanced technologies such as Artificial Intelligence (AI), Extended Reality (XR), and Web3, Monad.Social aims to bring these virtual venues to life.

Monad.Social's platform is designed to be an intimate, safe, and fun home for creators and their fans. Content on the platform is placed behind a paywall, with revenue generated through fan subscriptions, tips, and the purchase of Non-Fungible Tokens (NFTs). A significant 80% of this revenue is directed back to the creators, providing them with a fair and sustainable income source.

The platform has already demonstrated significant user engagement, with an average viewing time of 29 minutes per content piece. This level of engagement, combined with an experienced management team, positions Monad.Social well to tap into the vast market of creators and their fans.

Next Section: Price

Price

Monad.Social is currently raising funds on Wefunder at a valuation of $12 million. With an annual revenue of $91,240 and a revenue-to-valuation multiple of 131.52x, Monad.Social appears to be overvalued based on its current financial performance.

Next Section: Market

Market

Monad.Social operates in the US virtual external events market, a sector currently valued at $9 billion and forecasted to grow at a compound annual growth rate of 17.2%. This market focuses on providing digital platforms for live performances and experiences, often leveraging emerging technologies such as artificial intelligence (AI), extended reality (XR), and blockchain (Web3).

Despite being a niche market, the sector is relatively competitive, with many platforms vying to offer unique and engaging experiences to creators and their fans. However, Monad.Social differentiates itself by cultivating a targeted community for creators that may not fit into traditional video games or adult communities. The platform also utilizes a paywall strategy, offering monetization opportunities for creators via subscriptions, tips, and non-fungible token (NFT) purchases.

Although market acceptance is currently low, this could grow as more users become familiar with virtual external events and their benefits. The company already boasts an engaged user base with an average viewing time of 29 minutes, indicating high user engagement. However, it is essential to note that the platform's success will largely depend on its ability to attract and retain creators and fans and compete effectively with similar platforms in the market.

Given the low regulatory environment and capital intensity, Monad.Social has a relatively low barrier to growth. However, as an early-stage company, it must continue innovating and responding to market demands to stay competitive and achieve its growth objectives.

Next Section: Team

Team

Monad.Social is led by founder and CEO Brett Hawkins, who brings 20 years of relevant industry experience to the company. As the visionary behind Monad.Social, Hawkins has created a membership-powered creator community that provides a platform for creators to showcase their content. The platform offers virtual venues for digital live performances and experiences, utilizing AI, XR, and Web3 technologies to bring these virtual venues to life.

Next Section: Differentiation

Differentiation

Monad.Social operates in a highly competitive market as a membership-powered creator community that provides virtual venues for digital live performances and experiences. The platform utilizes AI, XR, and Web3 technologies to enhance the virtual venue experience. While Monad.Social offers a platform for creators and fans to connect and engage, it faces significant competition from numerous other platforms in the market.

One of Monad.Social's key differentiators is its revenue model, which focuses on fan subscriptions, tips, and the sale of NFTs. This model allows creators to monetize their content, with 80% of the revenue going directly to the creators. However, similar revenue models are also employed by other platforms in the industry.

Monad.Social's management team brings experience and expertise to the platform, which can help drive its growth and success. Additionally, the platform boasts an engaged user base, with an average viewing time of 29 minutes per content session.

Despite these strengths, Monad.Social faces low barriers to entry in the market, and its differentiation level in quality and price is relatively low. It will be essential for the company to continuously innovate and improve its platform to stand out among the extensive competition.

Overall, while Monad.Social offers a platform for creators and fans to connect and monetize content; it will need to leverage its management team's expertise and focus on continuous innovation to differentiate itself in the highly competitive market of virtual creator communities.

Next Section: Performance

Performance

Monad.Social is an early-stage company operating in the business services, software, and applications industry. The company has developed a membership-powered creator community that provides a platform for creators to showcase their content. Monad.Social offers virtual venues for digital live performances and experiences, utilizing AI, XR, and Web3 technologies to bring these virtual venues to life.

The company has seen growth in its user base, with an engaged audience that spends an average of 29 minutes viewing the content on the platform. Monad.Social has successfully attracted paying customers who subscribe, tip, and purchase NFTs, generating revenue for the company. The platform operates on a revenue-sharing model, with 80% of the generated revenue from creators.

Financially, Monad.Social reported annual revenue of $91,240, which is still very low and doesn't prove that the company has a real product-market-fit yet. The company had cash and cash equivalents of $4,891 as of the most recent period, and its burn rate was $6,963.33 per month. Monad.Social has raised $1 million in prior funding rounds.

Next Section: Risk

Risk

Investing in Monad.Social carries several risks as it looks to establish itself in the competitive creator community market.

Monad.Social operates in an extremely competitive landscape. While the company offers unique virtual venues and uses AI, XR, and Web3 technology to enhance the user experience, it faces intense competition from other platforms targeting creators and their fans. The market is saturated with established players such as Twitch and OnlyFans, making it challenging for Monad.Social to capture and retain a significant market share.

The platform's success depends on creators' ability to attract and retain a loyal fan base willing to pay for exclusive content and NFTs. If creators fail to generate sufficient revenue, Monad.Social's overall revenue and profitability could be negatively impacted.

The company also faces risks related to the need for long-term scalability. While Monad.Social does not require significant time to build its product; it does need time to scale its sales and distribution. Scaling the platform's user base and expanding its reach to a broader audience will require substantial investments in marketing and user acquisition efforts. Additionally, as the platform grows, it will need to ensure it can handle increased traffic and user demand, which may require ongoing investments in infrastructure and technology.

Next Section: Bullish Outlook

Bullish Outlook

Monad.Social is well-positioned to disrupt the creator community space with its innovative platform. By providing virtual venues for digital live performances and experiences, Monad.Social offers creators a stage to showcase their talents and engage with their fans. Incorporating AI, XR, and Web3 technologies further enhances the immersive experience for creators and fans.

The platform has already gained traction, with an engaged user base and an average viewing time of 29 minutes per content session. This level of user engagement demonstrates the appeal of Monad.Social's offering and the potential for monetization through fan subscriptions, tipping, and the sale of NFTs. With 80% of the revenue going directly to the creators, Monad.Social aligns the interests of creators and fans, fostering a supportive and sustainable ecosystem.

Monad.Social's experienced management team adds credibility to the platform's potential for success. Led by founder Brett Hawkins, the team deeply understands the creator community and is well-equipped to navigate the competitive landscape.

While the market potential for Monad.Social may be considered low due to the specific niche it targets; the platform has the potential to capture a significant share of the US virtual external events market. By catering to creators who don't fit squarely into video game or adult communities, Monad.Social taps into a vast pool of talent and their billions of fans.

With a valuation of $12 million, Monad.Social has already raised $1 million in prior rounds and received support from notable investors such as Google for Startups. The current crowdfunding campaign on Wefunder presents an opportunity for investors to participate in the growth of this promising platform.

Next Section: Bearish Outlook

Bearish Outlook

Monad.Social operates in a highly competitive market with numerous direct and indirect competitors. While the company aims to provide a platform for creators who don't fit into traditional video game or adult communities, it faces challenges in attracting and retaining users in an already saturated market. Competitors in the creator community space, such as Twitch and OnlyFans, have already established strong user bases and brand recognition.

Additionally, Monad.Social's revenue model heavily relies on fans subscribing, tipping, and purchasing NFTs. While this model has shown some success, it may be difficult for Monad.Social to consistently generate revenue from a broad user base. The company's revenue growth has been modest, and it is unclear if it can scale its revenue streams to match its valuation.

Overall, Monad.Social operates in a fiercely competitive market and faces challenges in differentiating itself from established platforms. Its revenue model and financial position pose risks to its long-term viability and ability to deliver returns to investors.

Next Section: Executive Summary

Executive Summary

Monad.Social is a creator-focused platform that leverages AI, XR, and Web3 to offer virtual venues for digital live performances and experiences. The platform aims to provide a safe, fun, and authentic space for creators and their fans. The content on Monad.Social is behind a paywall, with the revenue generated by fans subscribing, tipping, and purchasing NFTs. 80% of this revenue goes directly to the creator.

Monad.Social operates in a highly competitive market but has managed to carve out a niche by focusing on creators that don't fit squarely into video game or adult communities. The company has an engaged user base with an average viewing time of 29 minutes. It has also managed to attract investment from Google for Startups. Despite being in the pre-profit stage, Monad.Social has generated an annual revenue of $91,240, reflecting a growth rate of 47%.

However, it's worth noting that Monad.Social operates in a market with low barriers to entry and high competition, which could present challenges in the future.

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Monad.Social on Wefunder 2023
Platform: Wefunder
Security Type: SAFE
Valuation: $12,000,000

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