Natural Selection

Natural Selection

Closed: Apr. 2020

About this raise

Natural Selection, with a valuation cap of $8 million, is raising funds on Republic. The business aims to bring about changes in the lifestyle of Americans and help them reverse obesity and healthcare crises. Natural Selection provides everything needed for healthy living under one roof, including gym, training, meal preparation, juice bar, nutritionists, and vitamins and supplements. Natural Selection was founded by Alexander Grow and Adriana Grow in September 2016. The current round of crowdfunding has a minimum goal of $25,000 and a maximum goal of $1,070,000, and the funds will be used to open training facilities, CBD kiosks, kitchens, and other locations. Natural Selection has reported $2.5 million in sales revenue since 2017, with a 40% year-over-year growth average.

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Investment Overview

Invested this round: $68,226

Deal Terms

Total Commitments ($USD)

Platform
Republic
Start Date
01/09/2020
Close Date
04/10/2020
Min. Goal
$25,000
Max Goal
$1,070,000
Min. Investment

$100

Security Type

SAFE

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Valuation Cap

$8,000,000

Discount

15%

Company & Team

Company

Year Founded
2016
Industry
Fitness & Wellness
Tech Sector
Non-Tech
Distribution Model
B2C
Margin
Low
Capital Intensity
High
Location
Oak Grove, Kentucky
Business Type
Life Style
Company Website
Visit Website

Team

Employees
24
Founder Name
Alexander Grow
Title
Business Owner
Founder Name
Adriana Grow
Title
Head of Product Development, Operations Manager

Financials

 Revenue
$906,604
 Monthly Burn
$19,642
 Runway
5.9 months
Gross Margin
62%

Summary Profit and Loss Statement

Most Recent Year Prior Year

Revenue

$906,604

$601,317

COGS

$341,076

$257,189

Tax

$112,684

$68,398

 

 

Net Income

$-235,703

$-24,613

Summary Balance Sheet

Most Recent Year Prior Year

Cash

$116,608

$17,695

Accounts Receivable

$0

$0

Total Assets

$424,216

$182,778

Short-Term Debt

$10,324

$9,267

Long-Term Debt

$480,033

$74,593

Total Liabilities

$490,357

$83,860

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Company Funding & Growth

Funding history

Close Date Platform Valuation Total Raised Security Type Status Reg Type
04/10/2020 Republic $8,000,000 $68,226 SAFE Funded RegCF
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Add to portfolio
Natural Selection on Republic
Platform: Republic
Security Type: SAFE
Valuation: $8,000,000

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Warning: according to the close date for this deal, Natural Selection may no longer be accepting investments.

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