Orgfarm

Orgfarm

Growth Stage

Makes Organic affordable

Makes Organic affordable

Overview

Raised to Date: Raised: $56,900

Total Commitments ($USD)

Platform

Wefunder

Start Date

11/19/2023

Close Date

02/23/2024

Min. Goal
$50,000
Max. Goal
$124,000
Min. Investment

$100

Security Type

SAFE

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Valuation Cap

$35,000,000

Discount

0%

Rolling Commitments ($USD)

Status
Funded
Reporting Date

02/28/2024

Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise

$599

# of Investors

24

Momentum
Funded
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Year Founded

2019

Industry

Farming & Agriculture

Tech Sector

Retailtech

Distribution Model

B2C

Margin

Low

Capital Intensity

Low

Location

Santa Clara, California

Business Type

Growth

Orgfarm, with a valuation of $35 million, is raising funds on Wefunder. The business sells affordable organic products by optimizing farmers’ supply and demand sources. Orgfarm uses data technology and its network model to deliver affordable organic products from farmers to consumers within 24 hours from harvest, leading to good revenue for farmers, low wastage, and a short payment cycle for farmers. The company works on a unique B2B and B2C integrated model and has 1,142 farmers, over 1 million orders, and more than 50,000 customers. Sakthi Saravanan, Thirumalaikumaran Ramamoorthy Mukundu, and Vijayakumar Rajamanickam founded Orgfarm in October 2019. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $124,000. The campaign proceeds will be used for marketing to acquire new customers, adding new products and increasing stock, and hiring more resources.

Summary Profit and Loss Statement

FY 2022 FY 2021

Revenue

$1,467,000

$1,339,000

COGS

$1,481,000

$1,013,000

Tax

$0

$0

 

 

Net Income

$-771,000

$-881,000

Summary Balance Sheet

FY 2022 FY 2021

Cash

$47,000

$419,000

Accounts Receivable

$44,000

$60,000

Total Assets

$1,196,000

$1,153,000

Short-Term Debt

$467,000

$139,000

Long-Term Debt

$2,524,000

$2,119,000

Total Liabilities

$2,991,000

$2,258,000

Financials as of: 11/19/2023
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Analyst Report

Synopsis

Organic farming is a method of crop and livestock production that involves much more than choosing not to use pesticides, fertilizers, genetically modified organisms, antibiotics, and growth hormones. It is a holistic system designed to optimize the productivity and fitness of diverse communities within the agroecosystem, including soil organisms, plants, livestock, and people. The principal goal of organic production is to develop enterprises that are sustainable and harmonious with the environment.

Orgfarm aims to make organic food more accessible and affordable in India by optimizing the supply and demand sources of farmers. The company uses data technology and a network model to deliver organic products from farmers to consumers within 24 hours of harvest. This leads to good revenue for farmers, low wastage, and a short payment cycle. Orgfarm operates on a unique B2B and B2C integrated model and has already onboarded 1,142 farmers, processed over 1 million orders, and gained over 50,000 customers.

Next Section: Price

Price

Orgfarm is raising funds on Wefunder at a valuation of $35 million. The valuation may seem high compared to the company’s annual revenue of $1.47 million. There are also concerns about Orgfarm's financial performance. The company experienced an annual revenue growth rate of only 9.56%, which is relatively low for a growth-stage company. Additionally, Orgfarm has a low margin level, indicating its profitability may be limited. Therefore, the company's revenue-to-valuation multiple of 23.8x should be lower than it is currently and overvalued.

Next Section: Market

Market

Orgfarm operates in India's burgeoning organic food market, which is currently valued at $1.51 billion and projected to grow at an impressive compound annual growth rate of 22%. This growth is primarily driven by the rising awareness about organic food products and an increasing health consciousness among Indian consumers. The demand for organic food is anticipated to rise further due to the growing incidences of food adulteration. The robust growth, urbanization, and rising income levels also increase consumer spending on health and wellness products, including organic food.

The market for organic food in India is still considered niche, but it is expected to achieve wider penetration in the coming years. Orgfarm is leveraging this trend by selling affordable organic products optimizing farmers’ supply and demand sources. This results in good revenue for farmers reduces wastage, and shortens the payment cycle for farmers, indicating a sustainable and profitable business model.

Next Section: Team

Team

Orgfarm was founded by Mukundu Kumaran, a serial entrepreneur without any previous experience in the industry. Kumara previously co-founded C1X Inc, which provides consumer touchpoint technology to other companies. He also co-founded Denoo Inc., an advertising company, and was a director of engineering at Yahoo for six years. Orgfarm's CFO, Hideki Seki, is also C1X's CFO and a full-time executive director for Nomura Securities. The Orgfarm team consists of 43 members.

Next Section: Differentiation

Differentiation

Orgfarm differentiates itself in the organic food market through its unique approach to optimizing farmers' supply and demand sources. By leveraging data technology and a network model, Orgfarm can deliver affordable organic products from farmers to consumers within 24 hours of harvest. This ensures freshness and quality and leads to good revenue for farmers, low wastage, and a short payment cycle.

Compared to established solutions, Orgfarm's integrated B2B and B2C model sets it apart. The company has successfully built partnerships with 1,142 farmers, catering to over 1 million orders and serving more than 50,000 customers. This extensive network offers Orgfarm a wide range of organic products at competitive prices.

Furthermore, Orgfarm's commitment to creating a healthy value chain from farmer to consumer aligns with the growing demand for sustainable and environmentally friendly food systems. By crafting an ecological and secure food system, Orgfarm provides better flavor and nutrition and contributes to the well-being of people and the environment.

However, the company operates in a crowded and competitive market, with Suminter India Organics, Organic India, Sresta Natural Bioproducts, Pro Nature Organic Foods, and Avadata Organics already having market shares. If the company's differentiation point isn't making a strong difference for customers, it may be complicated to compete with established players.

Next Section: Performance

Performance

Orgfarm has demonstrated good traction and growth in the organic food market. The company has received recognition for its success, including the Fastest Growing Organic Award from the Times Business Group. This recognition further solidifies Orgfarm's position as a leader in the industry.

Orgfarm's unique business model optimizes farmers' supply and demand sources to deliver affordable organic products to consumers within 24 hours of harvest. This approach has resulted in strong revenue growth for farmers, reduced wastage, and a short payment cycle. With over 1,142 farmers, more than 1 million orders, and a customer base of over 50,000, Orgfarm has demonstrated its ability to scale and meet the demand for organic products in the market.

Regarding financial performance, Orgfarm reported an annual revenue of $1.47 million, representing a growth rate of 9.56%. This small growth suggests that Orgfarm may have difficulties executing its growth, a low demand, or face difficult economic conditions.

Next Section: Risk

Risk

Investing in Orgfarm carries several risks that potential investors should consider. Firstly, Orgfarm operates in a competitive market, with competitors such as Suminter India Organics, Organic India, Sresta Natural Bioproducts, Pro Nature Organic Foods, and Avadata Organics. These competitors have established market presence and networks, which could make it challenging for Orgfarm to differentiate itself and gain market share.

Secondly, Orgfarm needs to scale its production and distribution capabilities to meet the increasing demand for organic products. This will require significant infrastructure, logistics, and supply chain management investments. Delays or difficulties in scaling production and distribution could impact the company's ability to meet customer demand and generate revenue.

Financially, Orgfarm has a negative net income and a high monthly burn rate, indicating a reliance on external funding to sustain its operations. The company's financial position may be further strained if it needs to increase its production and distribution capabilities. Therefore, access to capital is crucial for Orgfarm's growth and success.

Additionally, Orgfarm relies on partnerships with farmers to supply organic products. Any disruptions or issues in the farming industry, such as adverse weather conditions or changes in agricultural practices, could impact the availability and quality of Orgfarm's products. This risks the company's ability to meet customer expectations and maintain customer satisfaction.

Next Section: Bullish Outlook

Bullish Outlook

Orgfarm has established itself as a key player in the Indian organic food market by offering affordable organic products through its unique B2B and B2C integrated model. By optimizing farmers' supply and demand sources and leveraging data technology, Orgfarm ensures that organic products are delivered within 24 hours of harvest, leading to good revenue for farmers, minimal wastage, and a short payment cycle. This model not only benefits farmers but also provides consumers with access to high-quality organic products.

With over 1,142 farmers, more than 1 million orders, and a customer base of over 50,000, Orgfarm has already demonstrated significant traction in the market. The company's 2022 revenue reached $1,467,000.

Furthermore, Orgfarm's commitment to environmental impact investing aligns with the growing demand for sustainable and ethically sourced products. By creating a healthy value chain from farmer to consumer, Orgfarm contributes to a food system that cares for people and the environment. This mission-driven approach enhances its brand reputation and positions the company favorably among environmentally conscious consumers.

Next Section: Bearish Outlook

Bearish Outlook

While Orgfarm has shown some promising growth in revenue and customer base, several factors raise concerns about the sustainability and profitability of the business. Despite generating $1,467,000 in annual revenue, the company reported a net loss of $771,000 in the most recent fiscal year. This indicates that Orgfarm has struggled to effectively manage costs and generate profits, which is a significant red flag for investors.

Furthermore, Orgfarm operates in a competitive market with established players such as Suminter India Organics, Organic India, Sresta Natural Bioproducts, Pro Nature Organic Foods, and Avadata Organics. These competitors have established their presence and built strong relationships with farmers, suppliers, and customers. It will be challenging for Orgfarm to differentiate itself and capture market share from these well-established competitors.

Moreover, the founders of Orgfarm do not appear to be fully dedicated to the company. This lack of dedication raises concerns about their long-term commitment and ability to drive the company forward. Investors may hesitate to invest in a business where the founders are not fully committed.

Additionally, given its current financial performance and competitive landscape, Orgfarm's valuation of $35 million seems overvalued. The company's high valuation may not be justified, especially considering the low barriers to entry in the organic food industry.

Overall, while Orgfarm has shown some positive growth in revenue and customer base, there are significant concerns about its profitability, competition, founder commitment, and valuation. These factors contribute to a bearish outlook for the company.

Next Section: Executive Summary

Executive Summary

Orgfarm is a company that focuses on connecting farmers and consumers in the organic food industry in India. The company operates on a unique integrated B2B and B2C model, leveraging data technology to optimize supply and demand sources. This business model allows Orgfarm to deliver affordable organic products to consumers within 24 hours of harvest, ensuring minimal wastage and a short payment cycle for farmers.

The company has over 1,142 farmers in its network, has processed over 1 million orders, and boasts more than 50,000 customers. The company operates in the Indian Organic Food market, growing at a CAGR of 22%. Orgfarm has managed to generate an annual revenue of $1.47 million.

However, the company only grew its revenue by 9.56% between 2021 and 2022. This low rate makes this investment risky as the company couldn't be capable of growing further and bringing significant returns to investors. Additionally, the company's valuation of $35 million is too high.

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Orgfarm on Wefunder 2023
Platform: Wefunder
Security Type: SAFE
Valuation: $35,000,000

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