Personality Juice
Early Stage
Be a Becky, not a Karen.
Overview
Raised: $84,661
Total Commitments ($USD)
Platform
StartEngine
Start Date
01/17/2024
Close Date
04/16/2024
Min. Goal
$14,998
Max. Goal
$1,235,000
Min. Investment
$251
Security Type
Equity - Preferred
Series
Series A
SEC Filing Type
RegCF
Price Per Share
$1.79
Pre-Money Valuation
$4,995,647
Rolling Commitments ($USD)
Status
Funded
Reporting Date
04/29/2024
Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise
$951
# of Investors
72
Momentum
Funded
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Year Founded
2023
Industry
Alcohol, Tobacco, & Recreational Drugs
Tech Sector
Non-Tech
Distribution Model
B2B2C
Margin
Medium
Capital Intensity
Low
Personality Juice, with a valuation of $5 million, is raising funds on StartEngine. The company makes and sells cocktails in a can with a unique blend of innovation and authentic flavor. Personality Juice cocktails come with an award-winning taste and are free of any artificial additives. Becky Personality Juice is available in four flavors, including Mango, Pink Lemonade, Tropical Cherry, and Passion Fruit, and is sold at bars and retail locations, all Total Wine & More locations, and boutique hotels. Eric Burdick and Sheldon Ray Wiley founded Personality Juice in August 2023. The current crowdfunding campaign has a minimum target of $14,998.41 and a maximum target of $1.23 million. The campaign proceeds will be used for research and development, company employment, and working capital.
Summary Profit and Loss Statement
| FY 2022 | FY 2021 | |
|---|---|---|
|
Revenue |
$125,095 |
$212 |
|
COGS |
$242,804 |
$14,980 |
|
Tax |
$0 |
$0 |
| ||
| ||
|
Net Income |
$-597,530 |
$-1,259,872 |
Summary Balance Sheet
| FY 2022 | FY 2021 | |
|---|---|---|
|
Cash |
$334 |
$227,938 |
|
Accounts Receivable |
$0 |
$0 |
|
Total Assets |
$50,953 |
$227,938 |
|
Short-Term Debt |
$71,326 |
$6,500 |
|
Long-Term Debt |
$355,720 |
$0 |
|
Total Liabilities |
$427,046 |
$6,500 |
Financials as of: 01/17/2024
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