Really Good Boxed Wine
High-end boxed wine brand
Overview
$1,370,190 - Total
Rolling Commitments ($USD)
08/30/2022
$14,236
2021
Alcohol, Tobacco, & Recreational Drugs
Non-Tech
B2B/B2C
Medium
Low
Summary Profit and Loss Statement
Most Recent Year | Prior Year | |
---|---|---|
Revenue |
$28,500 |
$0 |
COGS |
$11,187 |
$0 |
Tax |
$0 |
$0 |
| ||
| ||
Net Income |
$43,608 |
$0 |
Summary Balance Sheet
Most Recent Year | Prior Year | |
---|---|---|
Cash |
$240,183 |
$0 |
Accounts Receivable |
$9,500 |
$0 |
Total Assets |
$302,304 |
$0 |
Short-Term Debt |
$10,662 |
$0 |
Long-Term Debt |
$340,001 |
$0 |
Total Liabilities |
$350,663 |
$0 |
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Edge
Boxed wine.
If the thought just made you cringe, you are not alone.
In the United States, boxed wine is synonymous with low quality. Some of that judgment could come from its association with college drinking. Or it could be from the inherently diminished experience of drinking wine from a cardboard box instead of an elegant bottle. But I think the true reason is simple: the wine itself is just bad.
Now, if someone gave you a box of wine and told you it was premium quality, how would you react? Maybe you’d immediately dismiss it as a marketing ploy. Or maybe you’d give it a chance.