Kidcaboo

Kidcaboo

Early Stage

With a pristine safety record, proprietary tech & protocol, we're changing life for busy families

With a pristine safety record, proprietary tech & protocol, we're changing life for busy families

Overview

Raised to Date: Raised: $64,700

Total Commitments ($USD)

Platform

Wefunder

Start Date

08/27/2023

Close Date

04/29/2024

Min. Goal
$39,000
Max. Goal
$618,000
Min. Investment

$250

Security Type

SAFE

Series

Seed

SEC Filing Type

RegCF    Open SEC Filing

Valuation Cap

$12,000,000

Discount

20%

Rolling Commitments ($USD)

Status

Active

Reporting Date

04/27/2024

Days Remaining

1

% of Min. Goal

166%

% of Max. Goal

10%

Likelihood of Max
unlikely
Avg. Daily Raise

$265

Momentum
cold.svg
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Year Founded

2021

Industry

Transportation, Automotive, Aviation, & Aerospace

Tech Sector

CommerceTech

Distribution Model

B2C

Margin

Low

Capital Intensity

Low

Location

Mechanicsburg, Pennsylvania

Business Type

Growth

Kidcaboo, with a valuation of $12 million, is raising funds on Wefunder. The company has developed a rideshare service for children with high levels of safety, security, comfort, and reliability. The business uses safety-enhancing and operational technology to facilitate rides between experienced driving nannies and children of busy and working parents. Kidcaboo has a 96% year-over-year repeat clients rate and has booked $2.76 million in new recurring revenue since December 2022. Rebecca Lock founded Kidcaboo in September 2021. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $618,000. The campaign proceeds will be used for monthly insurance, operations essentials, state licensing, legal fees, salaries, and app development.

Summary Profit and Loss Statement

FY 2022 FY 2021

Revenue

$69,821

$0

COGS

$199,466

$0

Tax

$0

$0

 

 

Net Income

$-1,151,357

$-549,909

Summary Balance Sheet

FY 2022 FY 2021

Cash

$41,427

$12,116

Accounts Receivable

$0

$0

Total Assets

$240,761

$466,589

Short-Term Debt

$91,876

$28,182

Long-Term Debt

$0

$0

Total Liabilities

$91,876

$28,182

Financials as of: 08/27/2023
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Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
Kidcaboo 04/28/2024 Wefunder $12,000,000 $64,700 SAFE Active RegCF
Kidcaboo 08/23/2022 Wefunder $12,000,000 $380,435 SAFE Funded RegCF
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Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Valuation History

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Employee History

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Analyst Report

Synopsis

For many working parents, especially working mothers, juggling children's schedules and transportation needs is a significant challenge. Kidcaboo offers a solution that parents can trust. The company has developed a rideshare service tailored specifically for children, providing high levels of safety, security, comfort, and reliability. This service caters to the needs of busy families, ensuring all family members can be where they need to be on time and safely.

Kidcaboo employs experienced driving nannies to facilitate rides, leveraging safety-enhancing and operational technology to ensure children's secure and pleasant experiences. With a 96% year-over-year repeat client rate, Kidcaboo has demonstrated significant customer satisfaction and loyalty. This is reflected in the company's projection of $300,000 in revenue for 2024.

The company is currently in a growth phase and is seeking funds to enhance its operations further. The proceeds from the current fundraising campaign on Wefunder will be used for various operational expenses, including monthly insurance, state licensing, legal fees, salaries, and further development of the Kidcaboo app. With a valuation cap of $12 million and a 20% discount, Kidcaboo is offering a SAFE security type to its investors.

Next Section: Price

Price

Kidcaboo is raising funds on Wefunder with a valuation cap of $12 million, secured by a SAFE (Simple Agreement for Future Equity) with a 20% discount. This valuation cap is set against a backdrop of $183,814 in annual revenue and a high revenue multiple of 65.28x. While the revenue multiple is significantly higher than the industry average, Kidcaboo's strong year-over-year revenue growth of 163.28% and a 96% repeat client rate indicate a robust demand for its child-focused rideshare service. The company's projection of $300,000 in revenue for 2024 suggests confidence in continued growth.

However, investors should be cautious about the high revenue multiple, which suggests the company is valued optimistically. The 20% discount on the SAFE may offer some mitigation against this high valuation, but it is essential to consider whether the projected growth can justify the current valuation cap.

Given the company's early stage, the high revenue multiple, and the low margin level, investors should weigh the potential for significant growth against the risks inherent in early-stage ventures. The valuation cap of $12 million, in conjunction with the SAFE's discount, offers some protection for early investors, but Kidcaboo will need to execute effectively on its growth plans to provide a pathway to a 10X return on investment.

Next Section: Market

Market

Kidcaboo has entered the specialized niche of the U.S. shared rides for children, a market positioned within the broader transportation and automotive industry. This unique service targets the specific need for safe and reliable transportation for children, addressing the concerns of busy and working parents challenged by scheduling and logistics. Kidcaboo's emphasis on safety and security, paired with operational technology for a seamless service, has led to a strong customer retention rate, with a 96% year-over-year repeat client rate. This indicates a significant trust and dependency on Kidcaboo by its current user base.

Despite being in a niche market, the U.S. shared rides market for children boasts a substantial size, valued at approximately $23.59 billion, growing at 1.09%, according to Statista. However, it's important to note that the overall market potential is low due to the limited target demographic and the high level of trust and safety consumers require for such services.

Regulatory aspects are a significant consideration in this domain, emphasizing high market regulation. This regulatory environment could influence operational dynamics and necessitate stringent adherence to safety and operational standards, which Kidcaboo appears to prioritize.

Next Section: Team

Team

Kidcaboo is spearheaded by CEO Rebecca Look, who brings five years of relevant industry experience. As a first-time founder, Look has taken on the challenge of navigating the transportation sector, focusing on safety and reliability for children's rideshare services. Her vision has led to the development of Kidcaboo, which emphasizes high levels of safety and operational technology to connect experienced driving nannies with the children of busy parents.

Rebecca Look's leadership has guided Kidcaboo to achieve a remarkable 96% year-over-year repeat client rate, which speaks to the trust and reliability the service has established among its users. The company is projecting $300,000 in revenue for 2024, indicating a strong growth trajectory.

Despite being a relatively new entrant in the market, Kidcaboo has managed to secure venture capital backing from Tusk Venture Partners, showcasing investor confidence in the business model and its growth potential. The team at Kidcaboo, currently consisting of 12 members, has not seen growth since the last funding round, but this stability could suggest a focused and dedicated core team.

Next Section: Differentiation

Differentiation

Kidcaboo distinguishes itself in the transportation sector by focusing on a niche but critical service: safe and reliable rideshare for children. This specialization in child transportation sets Kidcaboo apart from general rideshare services, as it addresses parents' unique safety and security concerns. The company's emphasis on employing experienced driving nannies thoroughly vetted and trained in child safety further enhances its value proposition to its target demographic of busy and working parents.

The high year-over-year repeat client rate of 96% is a testament to Kidcaboo's commitment to customer satisfaction and service quality. This impressive retention rate indicates that once parents experience Kidcaboo's service, they are likely to continue using it, suggesting a strong product-market fit. Moreover, the $300,000 in revenue projection for 2024 demonstrates confidence in the company's growth trajectory and its ability to capture a significant share of the US Rideshare for Children market.

While the competitive landscape in the child transportation sector is only slightly competitive, Kidcaboo's focus on safety-enhancing and operational technology provides it with a competitive edge. The absence of patents does not seem to hinder Kidcaboo, as the company's operational excellence and customer trust appear to be its core differentiators. The barriers to entry in this market are high due to the stringent safety requirements and trust factors involved in transporting children, which Kidcaboo has successfully navigated to establish its service.

Next Section: Performance

Performance

Financially, Kidcaboo has demonstrated high growth in revenue since its last funding round. The company reported annual revenue of $183,814, which marks a significant increase of 163.28% from the previous year. This rapid growth trajectory is further underscored by the projection of $300,000 in revenue for 2024.

Despite being in an early stage and pre-profit phase, Kidcaboo's business growth is evident. With a valuation of $12 million, the company has secured $2.2 million in prior funding rounds, which has been instrumental in driving its business forward. However, it should be noted that the company's monthly burn rate is $95,946.42, a figure that investors should consider against its cash reserves and revenue projections.

Kidcaboo's market strategy focuses on a direct-to-consumer (B2C) distribution model, relying on transactional revenue. The company operates in a slightly competitive landscape, which may offer opportunities for market share expansion, especially given the specialized nature of its service.

Next Section: Risk

Risk

Kidcaboo's position in the children's rideshare market presents several unique risks that must be considered by potential investors. Despite the company's high client retention rate and new revenue bookings, several factors could impact its future growth and sustainability.

As a service that caters specifically to the transportation of children, Kidcaboo assumes a high level of responsibility for safety and security. Although the company has a pristine safety record, any incidents or lapses could significantly damage the business's reputation, given the sensitive nature of its services. Moreover, the necessity of maintaining high safety standards means that Kidcaboo faces potential legal and regulatory risks, exacerbated by the fact that it operates within a space involving minors.

The company has reported a substantial net loss in the most recent fiscal year, which, combined with a high monthly burn rate, signals a significant risk regarding cash flow sustainability. This financial situation highlights the importance of continued access to capital for Kidcaboo to support its operations and development needs. The business's current valuation indicates a premium on its stock, which carries the risk of overvaluation relative to its actual market performance and potential.

While Kidcaboo does not face a long sales cycle, scaling sales and distribution could be challenging. The company must build trust with a customer base that demands the utmost reliability, and this process inherently takes time and resources. In the rideshare market, scaling also involves logistical considerations, such as expanding the network of driving nannies and ensuring coverage across different regions, which can be complex and costly.

Next Section: Bullish Outlook

Bullish Outlook

Kidcaboo is a compelling investment opportunity with its unique rideshare service tailored for children's safe and reliable transportation. The company's impressive 96% year-over-year repeat client rate is a testament to the trust and satisfaction that Kidcaboo has cultivated among its users. This high customer retention indicates a growing loyalty to the Kidcaboo brand and service, which is critical in the competitive transportation industry. The company's projected revenue of $300,000 in 2024 underscores a clear growth trajectory.

Kidcaboo's market positioning is further strengthened by its strategic partnerships and VC backing, particularly from Tusk Venture Partners. This support provides financial resources and strategic guidance that can accelerate growth. The company's focus on operational technology to enhance safety aligns with the growing emphasis on security in children's services, potentially setting a new industry standard and creating barriers to entry for potential competitors.

Despite being in the pre-profit phase, Kidcaboo has demonstrated significant annual revenue growth of 163.28%, highlighting its scaling capabilities. With a valuation cap of $12 million, the company is positioned to offer potential upside to early investors as it continues to expand its user base and market reach.

Next Section: Bearish Outlook

Bearish Outlook

Kidcaboo's valuation of $12 million appears optimistic, given its current financial position and projected revenues. With a revenue multiple of 65.28x against a modest annual revenue of $183,814, investors may find the valuation out of sync with industry standards, suggesting that the company might be overvalued.

Kidcaboo has a high monthly burn rate of $95,946.42, which is substantially larger than its current annual revenue, indicating that the company is consuming cash at a rate that may not be sustainable in the long term without significant revenue growth or additional capital infusions.

While a 96% year-over-year repeat client rate is impressive, this metric alone does not provide assurance of long-term profitability or scalability. Moreover, Kidcaboo faces the challenge of maintaining its pristine safety record as it scales, which is crucial for a company that transports children. Any safety incident could damage the company's reputation irreparably.

Finally, the barriers to entry in the rideshare market are high, not just due to the capital required but also because of the stringent regulatory environment. Kidcaboo must navigate complex state licensing requirements and legal challenges that could impede growth or lead to unexpected expenses, further eroding its financial position.

Next Section: Executive Summary

Executive Summary

Kidcaboo presents an innovative solution to the transportation challenges faced by working parents. The company's rideshare service is tailored specifically for children, prioritizing safety, security, comfort, and reliability. Kidcaboo has successfully established a service that is trusted by parents and boasts a high repeat client rate of 96%. This indicates the company's strong focus on operational excellence and customer satisfaction.

The company's business model leverages safety-enhancing and operational technologies, pairing experienced driving nannies with children needing transportation. Kidcaboo's service is particularly valuable for busy families who must balance work commitments with their children's schedules, including school and extracurricular activities.

Despite its early stage, Kidcaboo has demonstrated significant growth, with a year-over-year revenue increase of 163.28%, and is projecting $300,000 in revenue for 2024. The company has raised over $2.1 million in previous rounds and is backed by Tusk Venture Partners, underscoring investors' confidence in its potential. Kidcaboo's current crowdfunding campaign aims to raise between $50,000 and $618,000, allocated to essential operational costs such as monthly insurance, state licensing, legal fees, salaries, and further app development.

However, potential investors should be aware of the challenges ahead. The competitive landscape is only slightly competitive, but the high barriers to entry and the nature of the service entail significant responsibility and trust. As Kidcaboo continues to scale, maintaining its pristine safety record will be crucial for sustained growth and market expansion.

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Kidcaboo on Wefunder 2023
Platform: Wefunder
Security Type: SAFE
Valuation: $12,000,000

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