Overview
Raised: $211,741
Total Commitments ($USD)
Platform
StartEngine
Start Date
06/12/2023
Close Date
09/06/2023
Min. Goal
$15,000
Max. Goal
$4,999,995
Min. Investment
$248
Security Type
Equity - Common
Series
Series B
SEC Filing Type
RegCF
Price Per Share
$7.53
Pre-Money Valuation
$45,946,208
Rolling Commitments ($USD)
Status
Funded
Reporting Date
09/27/2023
Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise
$2,462
# of Investors
128
Momentum
Funded
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Year Founded
2016
Industry
Consumer Products, Goods & Services
Tech Sector
Retailtech
Distribution Model
B2B/B2C
Margin
Low
Capital Intensity
Low
Applaudable, with a valuation of $45.95 million, is raising funds on StartEngine. The company has developed an online shopping platform, Moro, that uses social search to change how people shop online. The platform provides highly curated and user-generated photos that help make purchase decisions by providing context. The company is extending social search with Applaudable by allowing users to search, share, and find experiences they love. Andrew Christodoulides founded Applaudable in April 2016. The current crowdfunding campaign has a minimum target of $15,000 and a maximum target of $5 million. The campaign proceeds will be used for research and development, marketing, and operations.
Summary Profit and Loss Statement
| FY 2022 | FY 2021 | |
|---|---|---|
|
Revenue |
$1,758,421 |
$828,843 |
|
COGS |
$1,485,947 |
$427,194 |
|
Tax |
$0 |
$0 |
| ||
| ||
|
Net Income |
$-1,938,173 |
$-1,796,394 |
Summary Balance Sheet
| FY 2022 | FY 2021 | |
|---|---|---|
|
Cash |
$191,872 |
$68,311 |
|
Accounts Receivable |
$0 |
$0 |
|
Total Assets |
$290,428 |
$294,005 |
|
Short-Term Debt |
$524,897 |
$1,733,105 |
|
Long-Term Debt |
$2,761,162 |
$2,516,013 |
|
Total Liabilities |
$3,286,059 |
$4,249,118 |
Financials as of: 06/12/2023
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Raise History
| Offering Name | Close Date | Platform | Valuation/Cap | Total Raised | Security Type | Status | Reg Type |
|---|---|---|---|---|---|---|---|
| Applaudable | 09/06/2023 | StartEngine | $45,946,208 | $211,741 | Equity - Common | Funded | RegCF |
| Applaudable | 06/06/2022 | Republic | $34,998,405 | $1,860,336 | Equity - Common | Funded | RegA+ |
| WeLivv | 12/31/2019 | Republic | $20,000,000 | $1,070,000 | SAFE | Funded | RegCF |
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