Card Blanch

Card Blanch

Early Stage

One Card That Will Replace all Your Bank and Reward Cards

One Card That Will Replace all Your Bank and Reward Cards


Raised this Round: Raised: $4,900

Total Commitments ($USD)



Start Date


Close Date


Min. Goal
Max. Goal
Min. Investment


Security Type




SEC Filing Type

RegCF    Open SEC Filing

Valuation Cap




Year Founded



Financial & Insurance Products & Services

Tech Sector


Distribution Model




Capital Intensity



San Jose, California

Business Type


Card Blanch, with a valuation of $6 million, is raising funds on PicMii. The company has developed a platform that consolidates all users’ bank cards and loyalty cards into one card. Card Blanch’s one card will consolidate and replace all the bank cards and rewards cards and help users decide which connected card is the best to use for a given merchant. Card Blanch has a partnership with Visa and has been featured in International Business Times, TechStartups, and Entrepreneur. Leo Goriev founded Card Blanch in May 2021. The current crowdfunding campaign has a minimum target of $10,000 and a maximum target of $618,000. The campaign proceeds will be used for research and development, legal fees, operations, and marketing.

Summary Profit and Loss Statement

FY 2022 FY 2021












Net Income



Summary Balance Sheet

FY 2022 FY 2021




Accounts Receivable



Total Assets



Short-Term Debt



Long-Term Debt



Total Liabilities



Financials as of: 10/01/2023
Create a free account today to gain access to KingsCrowd analytics.

Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
Card Blanch 03/31/2024 PicMii $6,000,000 $4,900 SAFE Not Funded RegCF
Card Blanch 04/29/2022 Wefunder $5,000,000 $1,019,665 SAFE Funded RegCF
Create a free account today to gain access to KingsCrowd analytics.

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Valuation History

Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Employee History

Upgrade to gain access

Pay Monthly
Annually (Save 17%)


$25 /month
billed annually
Free portfolio tracking, data-driven ratings, AI analysis and reports
Plan Includes:
Everything in Free, plus
Company specific KingsCrowd ratings and analyst reports
Deal explorer and side-by-side comparison
Startup exit and failure tracking
Startup market filters and historical industry data
Advanced company search ( with ratings)
Get Edge Annual
Already a member? Log in here.

Ratings KingsCrowd Startup Rating Methodology Article

Blurred Ratings Bars Blurred Ratings Bars

Analyst Report Analyst Report Methodology Article


The world of finance is moving increasingly towards digitization. How we manage and spend our money rapidly changes from online banking to mobile wallets. One area that has seen significant growth is mobile wallets, with the global mobile wallet market expected to reach $5.5 trillion by 2026. This growth is driven by the convenience and security offered by mobile wallets and their ability to integrate with other financial and loyalty programs.

Card Blanch is looking to capitalize on this trend by offering a platform that consolidates a user's bank and loyalty cards into one card. This card can then be used to make payments, with the platform helping users to decide which of their connected cards is the best to use for a given merchant. This simplifies the payment process and allows users to maximize the benefits they receive from their cards.

Card Blanch is still in its early development stages, founded in May 2021. However, it has already secured a partnership with Visa and featured in several notable publications, including the International Business Times, TechStartups, and Entrepreneur.

Next Section: Price


Card Blanch is raising funds on PicMii through SAFE at a valuation cap of $6 million with a 40% discount. The discount is a percentage off in the next round, while the cap places a ceiling on the next round's valuation. When and if Card Blanch's next round occurs, early investors must choose between using the cap or the discount if the cap is exceeded.

Card Blanch's previous round was priced at a $5 million valuation cap with a 20% discount. Therefore, despite a slight increase in the cap, this round's investors could use the value and eventually get a better valuation than previous investors when the company converts its SAFES to equity.

This valuation seems reasonable given the early stage of the company and its pre-revenue status. 

Next Section: Market


The mobile wallet market, in which Card Blanch operates, is growing rapidly, with a projected compound annual growth rate of 26.7%, and currently valued at an estimated $943 million. As more consumers grow comfortable with digital payments and seek out streamlined financial tools, the demand for services like Card Blanch is expected to rise.

However, the financial services industry is highly regulated, which can pose challenges. The company must navigate various regulations and compliance requirements, particularly given its partnership with Visa. This could impact the company's growth trajectory and requires diligent regulatory oversight and understanding.

Moreover, the industry is marked by heavy competition, including established financial institutions and emerging fintech startups. Card Blanch's success will partially depend on its ability to differentiate its offering and demonstrate superior value to its users. Its AI-powered insights and discount opportunities could serve as key differentiators in this competitive landscape.

Next Section: Team


CEO Leo Goriev leads Card Blanch. Goriev has relevant industry experience and is a part-time founder. Indeed, he is also the founder and CEO of Alty, an IT product outsourcing company in the fintech space. He is responsible for the overall strategic direction and management of the company. His experience at Alty is an asset as it gives Goriev a great understanding of the industry. Alty being a consulting service, it shouldn't prevent Goriev from running Card Blanch.

Next Section: Differentiation


Card Blanch operates in a highly competitive industry with many established players such as Venmo, Verse, Zelle, Innovative Payment Solutions, and QIWI. The company seeks to differentiate itself by offering a platform that consolidates a user's bank and loyalty cards into one card. This feature can provide users with a more streamlined and convenient shopping experience, as it eliminates the need to carry multiple cards and helps users determine which card is the best to use for a particular merchant.

Card Blanch's partnership with Visa helps it be relevant in the market. This collaboration not only lends credibility to Card Blanch but also potentially expands its user base and enhances its market reach. 

While Card Blanch's consolidated card feature and partnership with Visa provide some level of differentiation, the company may need to differentiate itself further to gain a competitive edge in the crowded financial services industry.

Next Section: Performance


Card Blanch is an early-stage company that has made good progress in product development. The company has developed a unique platform that consolidates users' bank cards and loyalty cards into one card. This innovative solution aims to simplify the shopping experience for users by providing a single card that can be used for all transactions. By harnessing the power of AI, Card Blanch offers users valuable spending insights and discount opportunities, all accessible through a singular card.

Although Card Blanch is still in the pre-revenue phase and has no paying customers, the company has made significant strides in its product development. It has attracted attention from major players in the industry, including a partnership with Visa. This partnership is a valuable asset for Card Blanch as it provides credibility and access to Visa's extensive network.

Next Section: Risk


Investing in Card Blanch carries several risks that potential investors should consider.

Firstly, Card Blanch is in the early stages of development and has not yet generated any revenue. This lack of revenue poses a significant risk as the company still needs to prove its ability to attract users and generate consistent cash flow. Its product-market fit is not proven yet.

Additionally, Card Blanch operates in a highly regulated industry, which requires obtaining permits and licenses. Any delays or difficulties in obtaining these permits and licenses could impede the company's ability to operate and generate revenue.

Moreover, Card Blanch faces competition in the mobile wallet space, with well-established companies like PayPal or Venmo offering fintech services to customers. Competitors have established customer bases and more significant resources, making it challenging for Card Blanch to gain market share. 

Next Section: Bullish Outlook

Bullish Outlook

Car Blanch's partnership with Visa is a significant advantage, as it provides credibility and access to Visa's extensive network of merchants. The ability to replace multiple cards with a single card simplifies the payment process for users and eliminates the need to carry multiple cards. This convenience factor, combined with the potential for personalized discounts and offers, makes Card Blanch an attractive solution for consumers.

With the growing adoption of mobile payments and the increasing need for streamlined financial management solutions, Card Blanch has a high market potential. The barriers to entry in this industry are high, but Card Blanch's unique proposition and partnership with Visa provide a competitive edge.

Additionally, the company's $6 million valuation is fair for investors.

In conclusion, Card Blanch can potentially revolutionize the mobile payment industry with its consolidated card solution. As the company continues to develop its platform and attract partnerships, it is well-positioned to capture a significant share of the US mobile wallet market. Investors should monitor Card Blanch's progress toward commercialization and revenue generation.

Next Section: Bearish Outlook

Bearish Outlook

Card Blanch has yet to launch its product. Without users or a live product, it hasn't proven product market fit yet.

The company is operating in a crowded market. There are more than 10,000 fintech startups in the United States. While most offer different services, many companies provide online banking budgeting services in indirect competition with Card Blanch. Additionally, startups like Fuze Card or Curve offer the same all-cards-in-one services. 

In addition, Card Blanch's financials are not encouraging. The company reported a net loss of $261,298.18 in its most recent fiscal year, with no revenue to offset these losses. The lack of revenue and growth since its last funding round suggests that Card Blanch is struggling to gain traction and monetize its platform.

While the company's valuation of $6 million may seem reasonable for an early-stage startup, it is important to note that it is in a down round. This indicates that the SAFE discount is higher than the discount from the previous funding round, which could be a red flag for potential investors. Indeed, investors in this round could get better terms than investors from the last game.

Next Section: Executive Summary

Executive Summary

Card Blanch is an innovative fintech company that aims to simplify consumers' financial management and shopping experiences. The company's platform consolidates a user's bank and loyalty cards into one card, leveraging AI to offer valuable spending insights and discount opportunities. The solution is designed to help users decide which connected card is best for a given merchant, potentially enhancing the efficiency and convenience of financial transactions.

Card Blanch has already made significant strides despite being in the pre-revenue stage. The company has successfully secured a partnership with Visa and featured in notable publications such as the International Business Times, TechStartups, and Entrepreneur. The current crowdfunding campaign aims to raise funds for research and development, legal fees, operations, and marketing, indicating a commitment to further growth and development.

However, investors should be aware of certain challenges. The company is yet to generate revenue and launch its product. Therefore, it hasn't developed a product-market fit yet. The competitive landscape of the fintech industry also presents a significant challenge. Despite these hurdles, the company's innovative solution and potential to disrupt consumers' financial and shopping experiences make it a compelling investment opportunity.


The AI-enhanced analyst reports ("AI reports") provided by KingsCrowd are experimental in nature and may exhibit certain limitations and uncertainties. These reports are generated in part or in whole by artificial intelligence algorithms, which have the potential to hallucinate (e.g. generate fictitious information), interpret data incorrectly, omit information, or reference sources of data that may contain inaccuracies.

While we strive to provide reliable and accurate information, it is essential to understand that the AI reports should not be solely relied upon as the basis for making investment decisions. We strongly advise all users to exercise caution, conduct thorough due diligence, and verify data and facts independently before making any investment decisions.

The AI reports are intended to serve as one of the tools in your investment research process, offering additional insights and perspectives, and exposing more of our dataset to customers by transforming that data into natural language. They should be used in conjunction with other sources of information and professional judgment. KingsCrowd does not assume any liability for the accuracy, completeness, or reliability of the AI reports or any investment decisions made based on them.

Investing in startups and early-stage companies involves inherent risks, and it is essential to consult with qualified professionals and seek independent financial advice before making any investment decisions.

By accessing and using the AI reports, you acknowledge and accept the experimental nature of this feature and agree to use it at your own risk.

Please note that this disclaimer may be subject to updates and revisions as we continue to enhance our AI algorithms and improve the accuracy and reliability of the generated reports.

Founders: enhance your startup's credibility on KingsCrowd. Create an account to claim this raise page.
Add to portfolio
Card Blanch on PicMii 2023
Platform: PicMii
Security Type: SAFE
Valuation: $6,000,000

Follow company

Follow Card Blanch on PicMii 2023

Buy Card Blanch's Deal Report

Warning: according to the close date for this deal, Card Blanch may no longer be accepting investments.

Card Blanch Deal Report

Get KingsCrowd’s comprehensive report on Card Blanch including:

  • How our proprietary algorithm rates their current capital raise (1-5 stars)
  • Detailed price, market, team, differentiators, performance, and risk ratings
  • Whether Card Blanch is undervalued or overvalued
  • Scores on the founding team and key personnel's background and expertise
  • Our deep-dive analyst report reviewing the deal's investment potential and bullish vs. bearish outlook

Buy the Card Blanch deal report for only $10!

Email address:
Looking to buy more than one deal report? Get unlimited reports by upgrading to Edge