About this raise

Death & Co, with a valuation of $18 million, is raising funds on SeedInvest through Reg A+ crowdfunding. It is a hospitality company offering unique cocktail experiences across the country. The business is run under an umbrella company named Gin & Luck, with three Death & Co locations, an online retail platform, food and beverage management, and much more. Death & Co has received a lot of praise and has been featured in Forbes, Travel & Leisure, and The New York Times. The revenue of the umbrella company grew 49% from $4.9 million in 2018 to $7.3 million in 2019. David Kaplan founded Death & Co in 2017. The current crowdfunding campaign has a minimum target of $750,001 and a maximum target of $6,000,000. The campaign proceeds will be used for debt repayment, company growth, and COVID buffer.

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Investment Overview

Invested this round: $5,999,581

Deal Terms

Total Commitments

Platform
SeedInvest
Start Date
10/04/2021
Close Date
05/29/2022
Min. Goal
$750,001
Max Goal
$6,000,000
Min. Investment

$1,000

Security Type

Equity - Preferred

Company Stage

Growth Stage

SEC Filing Type

RegA+    Open SEC Filing

Price Per Share

$0.91

Pre-Money Valuation

$18,000,000

Company & Team

Company

Year Founded
2017
Industry
Alcohol, Tobacco, & Recreational Drugs
Tech Sector
Non-Tech
Distribution Model
B2B/B2C
Margin
Medium
Capital Intensity
High
Location
Los Angeles, California
Business Type
Growth
Company Website
Visit Website

Team

Employees
29
Prior Founder Exits?
No
Founder Name
David Kaplan
Title
CEO

Financials

 Revenue
$3,702,772
 Monthly Burn
$56,136
 Runway
23.9 months

Balance Sheet

Cash and Cash Equivalents

$1,340,392

Investment Securities

$0

Total Investments

$0

Accounts and Notes Receivable

$147,176

Loans

$0

Property, Plant and Equipment (PP&E)

$1,505,894

Property and Equipment

$1,469,712

Total Assets

$3,470,628

Accounts Payable & Accrued Liabilities

$829,912

Policy Liabilities and Accruals

$0

Deposits

$0

Long Term Debt

$1,495,858

Total Liabilities

$2,177,050

Total Stockholders' Equity

$1,293,578

Total Liabilities and Equity

$3,470,628

Statement of Comprehensive Income Information

Total Revenues

$2,339,015

Total Interest Income

$0

Costs & Expenses Applicable to Rev

$555,067

Total Interest Expenses

$0

Depreciation and Amortization

$66,896

Net Income

$-673,628

Earnings Per Share - Basic

$-0.04

Earnings Per Share - Diluted

$-0.04

Auditor: Fruci & Associates II, PLLC
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Company Funding & Growth

Funding history

Close Date Platform Valuation Total Raised Security Type Status Reg Type
01/22/2026 DealMaker Securities $47,770,675 $2,491,189 Equity - Preferred Active RegA+
10/16/2024 DealMaker Securities $50,000,000 $827,326 Equity - Preferred Funded RegCF
05/31/2024 DealMaker Securities $50,000,000 $1,176,390 Equity - Preferred Funded RegCF
05/29/2022 SeedInvest $18,000,000 $5,999,581 Equity - Preferred Funded RegA+
10/02/2021 SeedInvest $18,000,000 $1,128,554 Equity - Preferred Funded Test the Waters
09/14/2018 SeedInvest $13,000,000 $2,266,926 Equity - Preferred Funded RegCF / RegD 506(c)
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Growth Charts

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Valuation History

Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Employee History

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Death & Co on SeedInvest 2021
Platform: SeedInvest
Security Type: Equity - Preferred
Valuation: $18,000,000
Price per Share: $0.91

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