AppMail

AppMail

Early Stage

Email-Commerce, Where Email Meets Shopping

Overview

Raised to Date: Raised: $116,484

Total Commitments ($USD)

Platform

StartEngine

Start Date

07/24/2023

Close Date

10/22/2023

Min. Goal
$14,999
Max. Goal
$3,400,000
Min. Investment

$500

Security Type

Equity - Preferred

Series

Series A

SEC Filing Type

RegCF    Open SEC Filing

Price Per Share

$0.56

Pre-Money Valuation

$13,023,518

Rolling Commitments ($USD)

Status
Funded
Reporting Date

10/30/2023

Days Remaining
Funded
% of Min. Goal
Funded
% of Max. Goal
Funded
Likelihood of Max
Funded
Avg. Daily Raise

$1,309

# of Investors

89

Momentum
Funded
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Year Founded

2012

Industry

Business Services, Software, & Applications

Tech Sector

CommerceTech

Distribution Model

B2B

Margin

High

Capital Intensity

Low

Location

New York, New York

Business Type

High Growth

AppMail, with a valuation of $13.02 million, is raising funds on StartEngine. The company offers interactive email to users that lets them shop, book appointments, and do much more without leaving their inbox. AppMail is integrated with Google products and has successfully executed projects with LATAM Airlines, IAG, and ANA. The company is revolutionising email marketing by turning static emails into immersive shopping experiences. Shi Li and Duncan Sham founded AppMail in 2012. The current crowdfunding campaign has a minimum target of $14,999.04 and a maximum target of $3.4 million. The campaign proceeds will be used for marketing, research and development, company employment, and operations.

Summary Profit and Loss Statement

FY 2022 FY 2021

Revenue

$0

$25,024

COGS

$0

$0

Tax

$8,351

$7,770

 

 

Net Income

$-380,583

$-327,441

Summary Balance Sheet

FY 2022 FY 2021

Cash

$439,665

$53,998

Accounts Receivable

$25,024

$25,024

Total Assets

$464,689

$79,022

Short-Term Debt

$100,000

$100,000

Long-Term Debt

$0

$0

Total Liabilities

$100,000

$100,000

Financials as of: 07/24/2023
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Raise History

Offering Name Close Date Platform Valuation/Cap Total Raised Security Type Status Reg Type
AppMail 07/29/2024 Wefunder $13,161,403 $4,100 Equity - Preferred Active RegCF
AppMail 10/21/2023 StartEngine $13,023,518 $116,484 Equity - Preferred Funded RegCF
AppMail 01/12/2022 SeedInvest $13,000,000 $0 Equity - Preferred Not Funded RegA+
AppMail 09/25/2021 SeedInvest $13,000,000 $279,512 Equity - Preferred Funded Test the Waters / RegA+
SAM Email by Airto 03/11/2021 StartEngine $19,929,818 $218,376 Equity - Common Funded RegCF
SeatAssignMate 12/06/2018 SeedInvest - $500,654 Debt Funded RegCF / RegD 506(c)
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Price per Share History

Note: Share prices shown in earlier rounds may not be indicative of any stock splits.

Valuation History

Revenue History

Note: Revenue data points reflect the latest of either the most recent fiscal year's financials, or updated revenues directly from the founder, at each raise's close date.

Employee History

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AppMail on StartEngine 2023
Platform: StartEngine
Security Type: Equity - Preferred
Valuation: $13,023,518
Price per Share: $0.56

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